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Our new version of this multi-tasking lift bra is a fashion must have featuring adhesive wings, removable clear straps and padded cups to give you the support you need and the push-up you desire. Perfect in any style from backless and strapless to halter. Simply tape it on to give shape and hold your breasts in place, or add the clear back strap for additional support.
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The Maidenform Girl Seamless V Neck Bralette H4218 features lined triangle cups with removable light foam padding cookies. Stretch straps adjust in back with clear plastic hardware. Hook-and-eye back closure. Maidenform Girl's Seamless V Neck Bralette is made of nylon/spandex.
Don’t let a bothersome bra come in between you and your bareback fashions. Take it down a notch with our handy low back converter. Magically convert any regular 1 or 2 hook bra into a low back. Simply attach the hook and eye of your bra to the converter, bring the strap around your waist, and close in front. The adjustable slider gives you the perfect fit
Dare to wear a sexy neckline without sacrificing support. The sexy plunge bra combines just enough coverage with curvy cleavage. Adjust the straps to fit every low-cut style in your wardrobe, and transform the back with the add-on low back converter. The seamless padded shape gives you the right amount of invisible support.
This multi-tasking miracle is a must for every fashionista. Get the support you need in any style from backless and strapless to halter. Simply tape it on to give shape and hold your breasts in place, or add the clear back strap for additional support.
Annoying shoulder slippage letting you down Tame your wild strap with our super supportive holder. Simply attach the holder to the middle of the back or front straps and adjust to fit. That’s not all this little strap works double duty. Instantly transform your regular bras into racer backs and never hear “your straps are showing” again
Our Maidenform® Custom Lift®T-Back Bra was uniquely designed to give you the perfect lift for your cup size! Each cup size is designed with its own unique lift feature to custom fit your bra size Satin fabrication is soft to the touch Pretty and feminine lace styling on the wings and back of the bra T-Back styling is great for concealing bra straps under sleeveless tops Lies flat under clothes Seamless Uplift and Shaping Front Closure Fabric Content Cups and Back: 80% Nylon, 20% Elastane 88% Nylon, 12% Elastane Imported
Maidenform Women's Custom Lift T-Back Bra $34 $19.25–22.13
Magnificently smooth and supportive. Maidenform's Comfort Devotion Full Coverage Lace Bra features contour cups with trim at the top and sides. A floral lace overlay finishes off the look with a beautiful touch. Nylon/elastane Hand wash Imported Full-coverage underwire contour cups with encased wire Trim at top and sides of cups Double back hook-and-eye closure
Smooth out your silhouette with this side-smoothing style. The Smooth Embedded Wire Demi Bra by Maidenform. Nylon/spandex Machine washable Imported Adjustable straps Comfortable, embedded-wire, side-smoothing wings Charm detail on gore Double hook-and-eye closure
Extending the full coverage category with our new pure genius t-back w/ lace. This new addition is fun and sporty, yet sexy and soft. With its built in sling for ultimate support and added coverage it is versatile for a variety of wardrobe options.
Maidenform Women's Pure Genius T-Back Bra $36 $16.52–21.82
Start your day with some pretty, feminine details. The One Fab Fit Embellished Scallop Neckline Demi Bra by Maidenform. Nylon/elastane Machine washable Imported Adjustable straps Demi, underwire cups with lace overlay and lace details at the top Double back hook-and-eye closure
What every woman desires...america’s no.1 selling t-shirt bra fashion, fit, and function meet value and comfort. By combining the benefits of one fab fit®’s supportive back, brushed light weight fabric, and stretch foam pad with a new beautiful neckline we are expanding on this collections success. This collection guarantees great fitting silhouettes and fresh fashion at everyday price points.
Maidenform Women's One Fab Fit Embellished Push Up Bra $32 $10.50–29.50
Content: Body: 79% Nylon, 21% Elastane. Lace: 90% Nylon, 10% Lace. Country of Origin: Imported Style # 7112 Extra coverage underwire T-back bra Seamless, foam-lined underwire cups Smart zone technology in cups offer lift and shape Smoothing wings comfortably eliminate back bulge Fully adjustable, close-set, stretch straps Non-adjustable front closure Stretch microfiber and lace
One touch of the smooth satin fabric and you'll see why the Custom Lift Bra by Maidenform is such a customer favorite. The unique cups are designed to add just the right amount of natural lift for your cup size and the straps stay perfectly in place. It's smooth and seamless, so it looks great under whatever you wear. Nylon/elastane Hand wash Imported Adjustable straps Underwire push-up cup with customized padding according to your cup size; A cups have more lift, D cups have less Crystal accents at center front Dual back hook-and-eye closure
Wear strapless fashions without giving up on support. That’s the beauty of going with clear bra straps. Simply attach to your bra for an incognito, comfortable look. Use with any bra with detachable straps. For a halter fit, hook and adjust a single strap around your neck. It’s clearly a good idea
Our Maidenform® Custom Lift® Strapless Bra with Convertible Straps was uniquely designed to give you the perfect lift for your cup size! Each cup size is designed with its own unique lift feature to custom fit your bra size Provides stay put confidence and will not fall down Fabrication is soft to the touch Lies flat under clothes Seamless Uplift and Shaping Comes with matching staps so you can wear it as a halter, criss-cross or regular demi bra! Fabric Content 80% Nylon, 20% Lycra®, Elastane Imported
Maidenform Women's Custom Lift Strapless Bra $34 $10.20–15.26
Maidenform is stepping into specialty full coverage with its lift & shape collection that maximizes the innovation of smart zone cup technology married with hidden support details and beautiful design elements for a successful full coverage collection.
Maidenform Women's Pure Genius Convertible Bra with Coolform $36 $19.83–19.99
Dare to bare in your favorite strapless dress, thanks to our Maidenform Natural Boost bra, complete with detachable, convertible straps for wardrobe versatility. no push, natural enhancement signature power bands for stay-put support underwire nylon/elastane hand wash, line dry imported manufacturer’s style #9428
Pillow-soft cushioned wire gives Maidenform's Comfort Devotion Tailored T-Back Bra an unbelievable "no dig" softness and comfort. Nylon/elastane Machine washable Imported Fully adjustable straps Cloud foam cups with plush fabrics inside and out Pillow soft cushioned wire provides unbelieveable "no-dig" comfort T-back
Seamless construction and full-coverage styling make for an enviable silhouette under even the clingiest of knits. The tailored Pure Genius bra by Maidenform. Nylon/elastane Hand wash Imported Front adjustable straps Full-coverage, seamless, contour cups with underwire support Seamless, double-lined sides Dual back hook-and-eye closure Leotard back prevents strap slippage
Decorated style and dependable support. Maidenform's Comfort Devotion Embellished Demi Bra features gorgeous lace on the wings and gore. Nylon/elastine Machine washable Imported Adjustable straps Contour demi cups Lace on wings and gore with bow at front Double back hook-and-eye closure
Bra strap drama got you in a pinch Have no fear. Racer back clips are here instantly transform your regular bras to match the style of tops and dresses. Simply attach the clip to the middle of your bra straps. Ta-da strap-free shoulders and an instant breast lift. Never let a pesky strap hold you back again
Keep your valuables close to your heart and away from harm. Perfect for credit cards, cash, identification, lipstick or small items. Stash your treasures inside the pocket and attach to your bra or bra straps. Great for travelling, clubbing or whenever a purse just won’t make the cut.