Bracelet by ICON BRAND, Beaded and rope design bands, Signature logo pendants, Adjustable stretch design, Open ended style, 60% Wood, 20% Zinc Alloy, 20% Cord. ABOUT ICON BRAND Inspired by global culture and urban styling, streetwear label ICON BRAND was founded in 2008. With a focus on jewelry and headwear, the brand sets itself apart through its exceptional design, detail and authenticity. Every piece represents something of pride, being custom-designed from carefully selected metals, stones and leathers.