Indulgent. Transformative. Perfectly Clean. L’Oreal Paris Skin Experts have created a super-charged pure clay mask with the power of Charcoal to detoxify and illuminate your skin in just 10 minutes. Our indulgent and powerful formula provides a luxurious experience while potent pure clays and charcoal act like a magnet to draw-out and capture deep impurities (such as dirt oil and pollution). This creamy non-drying formula leaves skin feeling clean velvety and rebalanced. Detox and Brighten Pure-Clay Mask addresses your dull tired skin to reveal a purified even and radiant complexion. Immediately skin looks brighter with a healthy glow. Dirt dust and pollution are perfectly removed from skin. Skin is perfectly clean and clear. Use After Use Skin is clean as if detoxified. Skin feels as though it can breathe better. Skin is healthy looking and more beautiful. Made in USA Apply an even layer to clean dry skin avoiding eye and lip area. Leave on for 10 to 15 minutes then remove with water. For best results use 3 times a week.