NARS Optimal Briten Concentrate, 30mL What it is: Intensive brightening serum that provides optimal light reflection and enhanced luminosity. 1.01 fl.oz./30mLDesigner About NARS: Francois Nars, who grew up in southern France and studied makeup artistry in Paris, introduced his NARS collection in 1994, consisting of a dozen highly pigmented lipsticks. Cult status came almost overnight, and over the years the line has expanded to include a full range of makeup, including the versatile Multiple ...