Extend your blowout and instantly refresh hair between washing with a talc-free dry shampoo formulated to gently absorb excess oil, product build-up and impurities. The anti-aging formula reenergizes hair leaving it with a clean, touchable texture and fresh scent. Also excellent for enhancing volume. Key ingredients: - Age-Control Complex®: Combats chronological, chemical and environmental aging. - Caviar Extract: One of the world's richest sources of Omega-3 fatty acids; infuses hair with moisture, elasticity and shine. - Vitamin C: A proven antioxidant that prevents damage to the hair. - Cytokines: Encourages microcirculation to aid in improved cellular turnover. - Enzymetherapy®: A core ALTERNA® technology found in each of product, helps transform ingredients into a microstructure hair can more easily absorb allowing for deeper, targeted penetration of active ingredients. - Color Hold®: Infuses hair with plant-derived melanin for extreme color protection and the prevention of color washout. Protects hair from UVA, UVB & visible light including artificial light sources. How to use: Apply to dry hair as needed. Tilt bottle and lightly shake near roots to release product. Massage in using fingertips. Brush and restyle as desired. For all hair types. Talc-free. 2.6 oz. By ALTERNA®.
This talc-free Alterna Caviar Dry Shampoo is essentially a "shower in a bottle." It gently absorbs excess oil, product buildup and other impurities. paraben and sulfate free 2.65 oz. Made in America. JCPenney limits the sale of all salon products and salon special purchases to four of any one item, up to a maximum of six items, per customer, per month.
What it is: An all-in-one dry shampoo infused with sheer blossom, sugar lemon, or mango coconut to leave your hair fresh and volumized. What it is formulated to do: Formulated with strengthening eco-certified bamboo extract, this virtually translucent dry shampoo is designed to absorb oil, product build-up, and impurities to extend the life of your blowout without leaving any powdery residue. Available in a crisp sugar lemon, sweet sheer blossom, or tropical mango coconut scent, it will leave your hair voluminous, beautiful, and delicately scented. What it is formulated WITHOUT: - Parabens
Combines strengthening pure organic bamboo extract with color-locking, damage-locking Kalahari melon extract in a gentle cleanser that nourishes while maintaining healthy, vibrant color. With rinse-resistant Color Hold® UV+ Technology for the highest level of color protection. Features and benefits: - Contains rinse-resistant UV filters that protect against oxidative color damage. - Extends the life of your color and is clinically proven to retain color and brightness for 60 washes. - All products contain certified organic ingredients grown responsibly and ethically traded. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly. - Free of sulfates, sodium chloride, parabens, gluten, TEA, DEA and phthalates. How to use: Massage throughout wet hair and scalp. Rinse thoroughly. 8.5 oz. By ALTERNA®.
Cultivate stronger, more vibrant, color protected hair. Wherever your travels take you, the Color Hold+ on-the-go kit contains everything you need for strong, protected hair with vibrant, lasting color. Each formula is made with certified organic bamboo extract for strength, color-locking, damage blocking Kalahari melon and Color Hold® UV+ Technology for the highest level of defense against UVA/UVB fade-out and rinse-out. The portable four-piece set makes hair look and feel incredibly healthy with vibrant, protected color. Guaranteed. Features and benefits: - Because great hair should be sustainable - the highly sustainable ingredients are Certified Organic, grown responsibly and traded ethically. - Production and sale aids in supporting the development of local communities while remaining environmentally friendly. - Free of sulfates, parabens, sodium chloride, phthalates, gluten, synthetic color, mineral oil, petrolatum and PABA. - Clinically proven to retain color & brightness for 60 washes. Kit contains: - Bamboo Color Hold+ Shampoo (1.3 oz.). - Bamboo Color Hold+ Conditioner (1.3 oz.). - Bamboo Color Hold+ Rehab Deep Rehydration Masque (1 oz.). - Fade-Proof Fluide (0.85 oz.). By ALTERNA®.
Combines strengthening pure organic bamboo extract and shine-amplifying organic Indian gooseberry in a gentle formula that cleanses and moisturizes hair to restore strength and healthy radiance. With Color Hold® technology for color retention. Because great hair should be sustainable. Features and benefits: - Infuses hair with moisture and vital nutrients laying the foundation for healthy, glossy hair. - Antioxidants prevent free radical damage that can weaken hair causing loss of shine. - Improves overall look and feel of hair. - Highly sustainable ingredients are Eco-Certified, Fair-Trade compliant and Certified Organic. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly. - Free of sulfates, sodium chloride, parabens, gluten, TEA phthalates. How to use: Massage throughout wet hair and scalp. Rinse thoroughly. Follow with Luminous Shine Conditioner for optimal results. For all hair types. 8.5 oz. By ALTERNA®.
ALTERNA Caviar Repair Rx Instant Recovery Shampoo and Conditioner Duo is an anti-aging, moisturizing, clarifying, intensive, smoothing hair care duo that nourishes and restores severely damaged hair. Duo includes: - Caviar Repair Rx Instant Recovery Shampoo (8.5 oz.): Massage throughout wet hair and scalp. Rinse thoroughly and repeat if necessary. - Caviar Repair Rx Instant Recovery Conditioner (8.5 oz.): After cleansing hair, remove excess water and gently massage conditioner into hair and scalp. Rinse thoroughly. Sulfate-free; paraben-free; sodium chloride-free. By ALTERNA; made in the USA.
A daily, sulfate-free cleansing treatment that instantly thickens hair while purifying and protecting the scalp. Reduces the amount of DHT, a key contributor to hair loss, on the surface of the scalp and eliminates follicle-clogging dirt, excess sebum and environmental residues, allowing healthier, thicker-looking hair to surface. Features and benefits: - Formulated with Red Clover Growth Complex to encourage naturally thicker, fuller, stronger hair that looks and feels denser from the inside out. - Free of sulfates, parabens, sodium chloride, phthalates, gluten. How to use: Massage throughout wet hair. Leave on for three to five minutes, then rinse thoroughly. 8.5 oz. By ALTERNA®.
The Science of TEN Perfect Blend Shampoo by ALTERNA transforms your hair from ordinary to extraordinary with the perfect fusion of 10 key elements, including Moroccan Quillaia, to cleanse without stripping your locks of color or moisture. How to use: Massage throughout wet hair and rinse thoroughly. 8.5 oz. Paraben-free; sulfate-free; phthalate-free; synthetic color-free. TEA-free; DEA-free; gluten-free; mineral oil-free; petrolatum-free; PABA-free; paraffin-free. By ALTERNA; made in the USA.
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