- WHAT IT IS: Bobbi Brown's longest-lasting mascara that combines 16-hour wear with volumizing, lengthening and curling benefits. WHAT IT DOES: Bobbi Brown has designed a brush with unique bristles that easily reaches small lashes and instantly builds lashes without clumping for maximum results. HOW TO USE IT: Brush on lashes from root to tip, rolling the mascara wand as you go. Let lashes dry between coats. Removes easily with warm water.
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