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Ulta Gel Eyeliner Pencil
Ulta Gel Eyeliner Pencil

Ulta's Gel Eye Liner Pencil is a super creamy, pigmented gel eyeliner pencil that provides effortless smooth application and lasting pigmented coverage. Ophthalmologist tested.

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Ulta Rapidlash Eyelash Serum
Ulta Rapidlash Eyelash Serum

RapidLash Eyelash & Eyebrow Enhancing Serum is a unique formula of lash enhancing, conditioning, moisturizing and strengthening ingredients that synergistically work to help improve the overall appearance of eyelashes and eyebrows. Made with Hexatein 1 Complex, a unique blend of lash and brow enhancing ingredients exclusive to RapidLash. RapidLash formulation is rich in a multitude of highly effective ingredients that not only promote the appearance of more youthful, beautiful lashes and brows, but also help provide beneficial care and nourishment to lashes and brows. A potent blend of ingredients functions as effective moisturizers, conditioners and strengthening agents. Together they help promote lash and brow durability, shine, sheen and overall healthier-looking appearance of lashes and brows. Many ingredients in the formula have soothing and calming properties to ensure a gentle application each time. Specifically designed to target eyelashes and eyebrows from every angle with six ingredients and six benefits: Polypeptides,comprised of beneficial amino acids, help protect against breakage and support more youthful appearance of lashes and brows Biotin (Pro-vitamin B7 / Vitamin H / Coenzyme R), an essential factor in maintaining healthier-looking, youthful lashes and brows Panthenol (Vitamin B5) helps coat the lashes and brows and seal in moisture and nourishment for improved overall appearance Amino Acids help replenish the building blocks of lash and brow hair by boosting the protein structure and resulting in healthier-looking appearance of lashes and brows Soybean Oil, rich in vitamins, helps impart sheen and luster to lashes and brows making them appear lush and beautiful Pumpkin Seed Extract, high in zinc, EFAs, amino acids, vitamins and phytosterols, helps enhance the appearance of lashes and brows

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Ulta 8-Pan Customizable Eyeshadow Palette
Ulta 8-Pan Customizable Eyeshadow Palette

Create your own Customizable Eyeshadow Palette using this Empty 8-pan Palette. (A $80 value!) CLICK HERE Customize your own eyeshadow palette using Ulta's 8-Pan Empty Customizable Eyeshadow Palette. Palette contains a generous mirror and a dual ended tool to assist in removing the eyeshadow pan from the assortment of Ulta's eyeshadow singles. The dual ended tool also comes with a medium size eyeshadow brush on the reverse end. Mix and match shades to create endless color combinations. Also great for travel! Benefits: Update your palette with each season and for each occasion Organize your favorite eyeshadows all in one place Perfect for on the go use Fits most eyeshadow pans 27mm in diameter Choose from 36 professional-level shades that have a super creamy, buttery texture with beautiful pigmentation and multiple finishes and create your own Customizable Eyeshadow Palette. Follow these steps to customize your Palette: STEP 1: Add the 8-Pan Customizable Eyeshadow Palette to your shopping bag. STEP 2: Mix & Match from 36 Eyeshadow Shades. Add 8 Ulta Eyeshadow shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Feathered Lashes Mascara
Ulta Feathered Lashes Mascara

Ulta's Feathered Lashes Mascara is formulated to provide thick, voluminous, defined, and curled lashes without feeling heavy and providing you with a false eyelash look. Benefits: Smooth application with a lightweight feel AMPD and Nylon-12 to enhance volume and give maximum spread-ability Paraben free, gluten free, fragrance free, mineral oil free Vegan Ophthalmologist-tested Safe for contact lens wearers

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Ulta Rose Gold Eyeshadow Palette
Ulta Rose Gold Eyeshadow Palette

Ulta's Rose Gold Eyeshadow Palette is a set of 12 universally flattering eyeshadow shades in matte, shimmer and glitter textures. Transform your eyes and give them definition with this palette of beautiful bronze hued shadows! Shades include: Champagne: light golden tan shimmer Pink: light pink shimmer Hopeless Romantic: medium mauve with silver shimmer Chandelier: medium brown with golden shimmer Luxe: deep reddish brown with pink shimmer Dahlia: deep plum with pink glitter Prosecco: light cream matte Bubbles: light pink matte Breathless: medium mauve matte Dessert: deep cool brown matte Sweetheart: deep rich reddish brown matte Orchid: deep violet matte

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Ulta Starlight Eyeshadow Palette
Ulta Starlight Eyeshadow Palette

Ulta's Starlight Eyeshadow Palette is a deep space inspired palette featuring 12 baked eyeshadows that can be applied wet or dry. The multi-colored swirls combine together to create custom shades. Shades Include (from left to right and top to bottom): Nova Starburst Luna Comet Solar Nebula Eclipse Stellar Ray Cosmos Meteor Flare

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Ulta Legendary Lengths Mascara
Ulta Legendary Lengths Mascara

The clump-free formula of Ulta Legendary Lengths Mascara creates long, beautifully defined lashes. Hour-glass silicone brush makes it easy to define each lash while adding the length that takes your lashes from ordinary to legendary. Gluten free.

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Ulta Baked Eyeshadow Trio
Ulta Baked Eyeshadow Trio

This set of beautiful Ulta Baked Eyeshadow Trios were specifically designed with high concentrations of pigment to intensify your eye color, while leaving a silky-smooth after feel. Benefits: Thoughtfully coordinated color trios to complete a full eye look Use dry as a powder eyeshadow for a natural, day look or wet as a cream eyeshadow for a bold, night look Buildable coverage with multiple finishes River North Shades: Light white shimmer with slight glitter Medium gray shimmer with slight glitter Deep reddish plum shimmer with slight glitter

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Ulta Gel Eyeliner Pencil
Ulta Gel Eyeliner Pencil

Ulta's Gel Eye Liner Pencil is a super creamy, pigmented gel eyeliner pencil that provides effortless smooth application and lasting pigmented coverage. Ophthalmologist tested.

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Ulta Brow Pomade
Ulta Brow Pomade

Ulta's Brow Pomade has a creamy formula that will define, color and sculpt your brows to perfection. Create a sharp, bold look that will last all day without smudging and say goodbye to sparse, uneven brows. Benefits: Contains Microcrystalline Wax/Polyethylene, which is a special ingredient to help structure your brows Full coverage, natural finish Paraben free, gluten free, fragrance free, oil free Vegan

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Ulta Rapidlash Eyebrow Enhancer
Ulta Rapidlash Eyebrow Enhancer

From the creators of the award-winning RapidLash Eyelash Enhancing serum, sister-product RapidBrow works to help condition and improve the appearance of fuller eyebrows in as little as 60 days! RapidBrow is a unique formula of brow enhancing, conditioning, moisturizing and strengthening ingredients that work together to help improve the overall appearance of the eyebrows. RapidBrow Eyebrow Enhancing Serum has been formulated to optimally adhere to the skin's surface on the superior orbital bone. RapidBrow Eyebrow Enhancing Serum features Hexatein 2 Complex, a unique proprietary mix of six highly effective fortifying ingredients, essential proteins, vitamins and other moisturizing and conditioning ingredients, to boost eyebrow density, while adding shine and softness. RapidBrow is ophthalmologist tested for safe and easy use. Six Key Ingredients & Brow Enhancing Benefits: Polypeptides and Amino Acids: comprised of beneficial amino acids to help support more voluminous-looking brows Vitamins: Biotin, Panthenol and rich minerals join forces to help fortify the appearance of brows Keratin: a building block of hair which helps boost the protein structure for healthier-looking brows Apple Fruit Cell Extract: a revolutionary anti-aging ingredient from the stem cells of a rare Swiss apple that helps create the appearance of more youthful-looking brows Sweet Almond Extract: a rich emollient which helps to add shine, sheen and softness to brows

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Ulta Cream Eyeshadow & Liner, Cup of Joe
Ulta Cream Eyeshadow & Liner, Cup of Joe

Ulta's Cream Eyeshadow & Liner long wear, multi-tasking cream formula delivers intense amount of color as an eyeshadow or eyeliner, while feeling lightweight on the eyelids. The component includes a built-in sharpener for precise application every time you use it. Keep this ideal, purse-friendly eyeshadow with you while on-the-go! Benefits: Ultra-creamy, lightweight formula that applies smoothly. Waterproof/Sweat-proof; Smudge-proof; Crease-proof; Dermatologist Tested; Paraben Free; Mineral Oil Free. Use as an eyeshadow, applying directly to lids or use as an eyeliner, applying to lash line. Blend color well with finger or cosmetic brush.

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Ulta Minerals Eye Shadow Duo Stormy Sky
Ulta Minerals Eye Shadow Duo Stormy Sky

Eye Shadow Duo From Ulta Stormy Sky

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Ulta Complete Powder Eyeshadow Palette, Soul
Ulta Complete Powder Eyeshadow Palette, Soul

Ulta Complete Eyeshadow Palette contains 4 shadows and 1 liner; 0.3 oz / 9g; New and Sealed in Cellophane.

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Ulta Complete Powder Eyeshadow Palette, Classical
Ulta Complete Powder Eyeshadow Palette, Classical

Ulta Complete Eyeshadow Palette contains 4 shadows and 1 liner; 0.3 oz / 9g; New and Sealed in Cellophane.

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Ulta Brow Expert Medium 0.07 oz / 2.5 g
Ulta Brow Expert Medium 0.07 oz / 2.5 g

Ulta brow expert Color Medium

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Ulta Brilliant Color Eye Shadow -Silver
Ulta Brilliant Color Eye Shadow -Silver

ULTA's Brilliant Color Eye Shadow offers the comfort of a cream and the ease of application only a powder can deliver. This silky soft velvety texture offers great staying power with crease resistant wear.

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Ulta Matte Eyeshadow, Master Plan 0.067 Ounce
Ulta Matte Eyeshadow, Master Plan 0.067 Ounce

NOW MADE IN THE USA. Ulta's Eyeshadow Singles have a super buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease!

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Ulta Complete Powder Eyeshadow Palette, Blues
Ulta Complete Powder Eyeshadow Palette, Blues

Ulta Complete Eyeshadow Palette contains 4 shadows and 1 liner; 0.3 oz / 9g; New and Sealed in Cellophane.

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Ulta Complete Powder Eyeshadow Palette, Alternative
Ulta Complete Powder Eyeshadow Palette, Alternative

Ulta Complete Eyeshadow Palette contains 4 shadows and 1 liner; 0.3 oz / 9g; New and Sealed in Cellophane.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Ultra Slim Brow Pencil
Ulta Ultra Slim Brow Pencil

Ulta's Ultra Slim Brow Pencil coats brows with the finest precision for beautiful and natural looking brows. Spoolie brush blends color for effortless and superior finish. Benefits: Vitamin E helps to moisturize the skin and is an antioxidant against skin aging Contains natural antioxidants such as vitamin C Wax-based Vegan Paraben free, mineral oil free Full, matte finish

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Liquid Liner
Ulta Liquid Liner

Ulta's Liquid Liner goes on smoothly and dries fast for long-lasting vibrant color. The super slim and innovative brush tip makes this liner glide with precision and ease. Decadent color, enduring resilience, and a creamy smooth application make this liquid liner rise above the rest. Create endless looks with super saturated mattes, vibrant pearls and multi-faceted glitter shades. Use alone or layer to create unique looks. Oil free. Fragrance free. Gluten free. Paraben free. Sulfate free.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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Ulta Eyeshadow Single
Ulta Eyeshadow Single

Ulta's Eyeshadow Singles have a super creamy, buttery texture with beautiful pigmentation and multiple finishes. Ulta's pressed powder eyeshadow formula is one-of-a-kind and comes packaged in an innovative component that allows you to remove the pan and insert into a customizable palette with ease! Benefits: Natural butters extracted from aloe and coconut oil allow the formula to 'melt' at skin temperature and adhere to lid preventing flaking or caking Non-drying, rich, color payoff that nourishes the sensitive eye area Smooth, creamy feel upon application with a long-lasting, cushiony after-feel Paraben free Mineral oil free Gluten free Create your own Customizable Eyeshadow Palette. (Up to an $80 value!) CLICK HERE Follow these steps to customize your Palette: STEP 1: Choose either an Empty 4 Pan Palette or an Empty 8 Pan Palette to your shopping bag. STEP 2: Make it yours. Choose from 36 shades of Ulta Eyeshadow. Add either 4 or 8 shades to your shopping bag. STEP 3: Enjoy your palette! Discount will be applied at checkout.

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