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Benefit Cosmetics they're real! lengthening mascara
Benefit Cosmetics they're real! lengthening mascara

They're real! lengthens, curls, volumizes, lifts & separates. Our jet black, long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

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Tarte Tartelette In Bloom Clay Eyeshadow Palette
Tarte Tartelette In Bloom Clay Eyeshadow Palette

Calling all firecrackers, flower children, activists and sweethearts! Discover 12 stunning new tartelette shadows to set your beauty routine into full bloom. With 9 mattes and 3 lusters, these lid liner and crease pairings allow you to create stunning, smoldering looks without the guesswork. Powered by tarte's signature Amazonian clay formula, you'll get the same pigmented payoff, blendability and weartime as the original tartelette - all in a chic, portable palette with a beautiful floral twist

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Anastasia Beverly Hills Liquid Lipstick
Anastasia Beverly Hills Liquid Lipstick

Full coverage, intense pigment, and a matte finish in an easy-to-apply liquid formula. One sweep delivers vibrant long-wearing color that sets all day.

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Urban Decay Naked Basics Eyeshadow Palette
Urban Decay Naked Basics Eyeshadow Palette

Our first Matte palette, featuring six gorgeously Naked neutrals to build on or wear alone-including four never-before-seen shades. Naked Basics is more than just the long-awaited, multipurpose Matte companion to Naked. It's the palette Every woman needs in her beauty arsenal. With six stripped-down, Nakedly neutral shadows, it has everything you need for the perfect neutral matte eye-including four totally new and exclusive shades. Use these shadows to contour, line and highlight to create the

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Benefit Cosmetics watt's up!" cream-to-powder highlighter
Benefit Cosmetics watt's up!" cream-to-powder highlighter

Benefit's soft focus highlighter turns on "watt" ya got with a delicate champagne glow that's gorgeous. With a cream-to-powder finish. it's a switch on "wow" for all complexions. You'll adore the smooth applicator & luminous sheen.

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Urban Decay Naked Eyeshadow Palette
Urban Decay Naked Eyeshadow Palette

It's the palette that revolutionized neutrals forever. Loaded with 12 bronze-hued shadows in an insane range of textures only Wende and our product development team could dream up-including matte, satin, shimmer and sparkle-Naked proves that neutral is anything but boring. From the palest champagne to the grittiest gunmetal, it's all here. Whether you're going for a laid-back, beachy vibe or black-tie drama, you'll definitely look better Naked. Every shade features our Pigment Infusion System, a

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Too Faced Better Than Sex Mascara
Too Faced Better Than Sex Mascara

Take home our Better Than Sex mascara and all your desires for lush, incredibly intense lashes will be fulfilled. One application of our collagen-fueled formula and touch of our specially shaped brush will leave you begging for more. One coat and lashes are full, defined and stretched to unbelievable lengths. Two coats and they're reaching unbelievable heights of drama. Three coats and you'll believe in magic.

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Anastasia Beverly Hills Contour Cream Kit
Anastasia Beverly Hills Contour Cream Kit

Blendable cream goes on smooth. Opaque coverage adds the perfect shadow and highlights. Available for Fair, Light, Medium, and Deep Skin Shades. Some shades act as ideal correctors for skin discoloration. Contouring and highlighting creams to dramatically sculpt and enhance your features. Creams have a rich, blendable texture ideal for heavy highlight and contour.

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Tarte Tartelette Amazonian Clay Matte Eyeshadow Palette
Tarte Tartelette Amazonian Clay Matte Eyeshadow Palette

By popular demand, tarte is introducing an all matte eyeshadow palette featuring 12 never-before-seen shades to inspire and empower real women to take on the day with confidence. The name says it all - this sleek, statement palette is all about the tartelette and features tart's signature Amazonian clay-infused eyeshadow in rich matte shades that are as beautifully diverse as the brand's loyal fans. Palette includes:

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Benefit Cosmetics roller lash super curling & lifting mascara
Benefit Cosmetics roller lash super curling & lifting mascara

It's a roller for lashes! The eye-opening Hook 'n' Roll brush grabs, separates, lifts and curls. while the instant curve-setting formula holds for 12 hours.

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Urban Decay Naked2 Basics Eyeshadow Palette
Urban Decay Naked2 Basics Eyeshadow Palette

When Ud junkies cried out for a palette of matte neutrals, Naked Basics delivered-and left them begging for More shades. (And the people at Urban Decay couldn't deny them!) Cooler in tone than the original, Naked2 Basics complements Naked2 perfectly. Urban Decay loaded this indispensable palette with six Taupe-hued matte neutrals, including five never-before-seen shades. These shadows are neutral enough for anyone, from cool skin tones to olive complexions to darker skin. So versatile you'll won

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Urban Decay Naked3 Eyeshadow Palette
Urban Decay Naked3 Eyeshadow Palette

Experiment with 12 never-before-seen (and insanely beautiful) rose-hued neutrals from Urban Decay. From pale, shimmery pink to deep black matte with red micro-glitter, these neutrals will make you want to get Naked all over again. Urban Decays previous Naked palettes have always included new shades, but this is the first time theyve done a Naked palette with 12 New shades that aren't available anywhere else. Choose from every finish imaginable: ultra-smooth mattes, gorgeous pearls and glimmering

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Anastasia Beverly Hills Glow Kit
Anastasia Beverly Hills Glow Kit

Four velvety finishing powders that instantly cast a lit-from-within glow. Complementing shades can be layered together or worn separately on cheeks for definition. Results are flawlessly incandescent. Available in 3 shades: Gleam, That Glow and Sun Dipped.

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Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette
Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette

An essential eye shadow collection with fourteen shades, including neutral and berry tones.

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Too Faced Sweet Peach Eye Shadow Palette
Too Faced Sweet Peach Eye Shadow Palette

A palette of 18 peach-scented eye shadows for limitless, timeless and modern looks. A new take on neutrals featuring fresh-picked shades of peachy pinks, corals and bronzes, along with pops of purples that will have you looking sweet as a peach year-round.

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Benefit Cosmetics the POREfessional face primer
Benefit Cosmetics the POREfessional face primer

Pro balm to minimize the appearance of pores. Quickly minimize the appearance of pores & fine lines for smoother-than-smooth skin! Apply this silky, lightweight balm alone, under or over makeup. Translucent, oil-free formula complements all skintones and helps makeup stay put. Contains a Vitamin E derivative, known to protect skin from free radicals.

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Anastasia Beverly Hills Lip Gloss
Anastasia Beverly Hills Lip Gloss

A smooth, creamy formula that delivers high coverage color with a glass-like finish. Wear alone or layer with lipstick for intense color and shine.

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Benefit Cosmetics high beam liquid face highlighter
Benefit Cosmetics high beam liquid face highlighter

A soft focus sheen. The makeup artist's secret for a healthy glow! The satiny ink highlighter adds a soft focus sheen that's perfectly ethereal on all skin tones. 10ml

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Tarte Tarteist Pro Palette
Tarte Tarteist Pro Palette

A pro-level, everyday eyeshadow palette with 20 ultra-pigmented shades powered by naturally-derived ingredients. Take a makeup artist home with this high-performance Pro palette for Instagram-worthy looks powered by healthy ingredients. It includes 16 longwearing matte eyeshadows infused with Amazonian clay for smooth blending and flake-resistant wear, plus four brand-new iridescent luster shades with a microshimmer, duochrome formula. Deeply concentrated mineral pigments and a new smart-blend t

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Urban Decay 24/7 Glide-On Eye Pencil
Urban Decay 24/7 Glide-On Eye Pencil

Creamy, forever-lasting, award-winning and waterproof, 24/7 pencils delight you with lush tropical hues, deep metallics, and unusually vibrant neutrals. The best Eye Pencil ever, ever, ever! Never before has a pencil this creamy and brilliant been waterproof, too. Velvety-soft, this never-before-seen formula stays soft and creamy for blending (about 30 seconds), then dries down to a long-lasting finish that Will Not budge. Line eyes with a hint of color or go for the full artistic, multi-hued ef

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Bobbi Brown Skin Foundation Spf 15, 1 oz
Bobbi Brown Skin Foundation Spf 15, 1 oz

What is it: This water-based, oil-free formula delivers undetectable coverage and a fresh, hydrated glow for the most natural skin-like finish. Buildable formula goes easily from light to medium and is available in wide range of shades for all skin tones. Who is it for: Normal to oily skin types. Anyone who wants a water-based, oil-free foundation with a natural finish. Why it's different: The lightweight, water-based formula sinks into skin, instantly helping to plump, moisturize and boost skin

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Benefit Cosmetics the POREfessional agent zero shine - shine vanishing pro powder
Benefit Cosmetics the POREfessional agent zero shine - shine vanishing pro powder

Why We Love It: Operation shine control! The POREfessional: agent zero shine instantly minimizes shine and helps smooth the look of pores. Our invisible shine-control powder joins you in your top secret mission for smoother-than-smooth skin. Pores and shine don't stand a chance! Just twist, tap & sweep to look fresh-faced, without a trace!

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Urban Decay Naked2 Eyeshadow Palette
Urban Decay Naked2 Eyeshadow Palette

You demanded "More Naked!"-and Naked2 delivers. From luminous shades with shimmer and sparkle to the smoothest mattes imaginable, Naked2 is packed with 12 never-boring taupe-hued neutrals (including a gorgeous grayish brown, a glittery copper and our lewdest, blackest black). Expand your Naked range to create even more sultry neutral looks, smoky dramatic looks and everything in between. The case has an art-school inspired look with a hinged lid-taupe metal with embossed chocolate brown artwork.

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Nyx Professional Makeup Honey Dew Me Up Primer
Nyx Professional Makeup Honey Dew Me Up Primer

Inspired by honey's golden glow, we developed a primer that neutralizes the appearance of discoloration and redness. Our innovative light reflective gold flecks create a luminous look that will help keep your skin looking radiant all day.

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Urban Decay Naked Flushed Face Palette
Urban Decay Naked Flushed Face Palette

Go ahead. get Naked and Flushed with Urban Decay's silky bronzer, highlighter and blush. Use these pressed powders individually or blend them together to create just the right effect-and let this seemingly straight-laced trio morph into a tangled color love fest. Then bask in the radiant glow and let people wonder what you've been up to. Urban Decay's micronized, jet-milled formula has a luxe, featherlight texture that feels amazing on your skin. And the finish? Flawless. Light-diffusing particl

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Benefit Cosmetics Gimme Brow Volumizing Fiber gel
Benefit Cosmetics Gimme Brow Volumizing Fiber gel

An award-winning, innovative brush-on gel containing tiny micro fibers that adhere to skin and hair, creating full, lush-looking brows where before there were none. The water resistant, long lasting, buildable formula locks hairs in place while conditioning with Vitamin B5 and marshmallow extract. Gimme brow builds easily for thick, full arches, thanks to a tapered brush for blending and a precision tip for shaping. Now available in 3 shades, including the New medium shade with warm undertones.

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Too Faced Chocolate Bar Eye Shadow Palette
Too Faced Chocolate Bar Eye Shadow Palette

The Chocolate Bar experience begins as soon as you open the palette and the smell of sweet chocolate envelops you. The eye shadows are pigmented with pure, antioxidant-rich cocoa powder and includes 16 matte and shimmer shades of natural browns, delicate pinks and luscious plums. Includes our signature how-to Glamour Guide with three looks to get you started. Too Faced Co-Founder and Creative Director Jerrod Blandino was inspired to combine the power of antioxidant-rich cocoa powder and makeup w

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Essie Nail Color, Bordeaux
Essie Nail Color, Bordeaux

A deep red wine.

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Too Faced Born This Way Foundation
Too Faced Born This Way Foundation

Born This Way is an oil-free foundation that masterfully diffuses the line between makeup and skin. For coverage so undetectable, you can't see the makeup and you can't see imperfections - all that's left is naturally radiant skin that looks like you were Born This Way. This revolutionary foundation is infused with a potent combination of Coconut Water to naturally replenish moisture levels; nature's resilient Alpine Rose to brighten the skin's appearance and promote elasticity and Hyaluronic Ac

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Anastasia Beverly Hills Dipbrow Pomade
Anastasia Beverly Hills Dipbrow Pomade

Waterproof brow color ideal for sculpting, defining, and carving perfectly precise brows that won't fade. Smudge-free, creamy formula glides on skin and adheres to hair. Must-have for oily skin and humid climates. Tighten cap to prevent drying.

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Benefit Cosmetics benetint cheek & lip stain
Benefit Cosmetics benetint cheek & lip stain

The original sexy flush! The sweetest flush that comes in a bottle. This rose-tinted stain for cheeks, lips and anywhere you want a natural looking hint of color. Blend it on and you've got that "girl next door" rosy glow.

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Too Faced Melted Liquified Long Wear Lipstick
Too Faced Melted Liquified Long Wear Lipstick

Get the staying power of a stain, the intense color of a liquid lipstick and the high shine of a gloss in one long-wear formula. Using exclusive technology to keep cauldrons of molten lipsticks liquid and creamy, Melted Liquified Long Wear Lipstick comfortably coats lips in bursts of intense, high-impact, super rich, saturated color that lasts for hours. Too Faced Co-Founder and Creative Director Jerrod Blandino had never seen lipstick more beautiful, intense, rich and glossy than when it's in i

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Benefit Cosmetics stay don't stray eyeshadow primer
Benefit Cosmetics stay don't stray eyeshadow primer

What It Does: This dual-action power primer works 360 degrees around the eyes to make concealers and eyeshadows stay put. Concealers don't crease, eyeshadows stay vibrant & true. Contains Sodium hyaluronate known to hydrate and Vitamins C & E, known to help fight signs of aging. What Else You Need To Know: Stay don't stray now comes in Two neutral shades to suit all skintones (light/medium & medium/deep) and features a New "dip & dab" wand for easier application. Just a dab'll do ya!

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Essie Nail Color, Mint Candy Apple
Essie Nail Color, Mint Candy Apple

Creme de menthe mint.

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Benefit Cosmetics hoola matte box o' powder travel-size bronzer mini
Benefit Cosmetics hoola matte box o' powder travel-size bronzer mini

What Is It: An award-winning matte bronzing powder for face in a purse friendly travel mini size. What It Does: Fake it till you make it with Benefit Cosmetics' award-winning hoola matte bronzing powder travel size mini! Dust this super portable prestige bronzer over your chin, cheeks, and forehead for a natural-looking glow all year round. Perfect for all skintones, this iconic matte bronzing powder leaves a pure matte color and comes with a soft, natural-bristle cheek brush for easy on-the-go

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Too Faced Natural Eyes Neutral Eye Shadow Palette
Too Faced Natural Eyes Neutral Eye Shadow Palette

They transformed all the shades you love in our award-winning Natural Eyes Neutral Eye Shadow Collection into stunning mattes. Go from soft and pretty to slightly sexy with nine gorgeous neutral matte shadows that pair perfectly, blend beautifully, and are so versatile you can wear them before breakfast or after dark. Includes our signature Glamour Guide with three looks to get you started.

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Smashbox Be Legendary Matte Lipstick, 0.1 oz
Smashbox Be Legendary Matte Lipstick, 0.1 oz

A cream lipstick that glides on brilliant color in just one swipe. Be Legendary was named after the first red lipstick developed at Smashbox. It's a classic Hollywood shade inspired by their L.a. photo studio-and the iconic celebs who are shot there to this day.

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Anastasia Beverly Hills Contour Kit
Anastasia Beverly Hills Contour Kit

The premier contour and highlighting palette for professional makeup artists and makeup enthusiasts alike. Features 6 perfectly crafted highlighting and contouring powders for sculpting and defining your features.

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Too Faced Semi-Sweet Chocolate Bar Eye Shadow Palette
Too Faced Semi-Sweet Chocolate Bar Eye Shadow Palette

Indulge your beauty craving with 16 antioxidant-rich, cocoa powder-infused matte and shimmer shades of warm caramels, deep mochas, bronzy chocolate hues and a pop of sugared blueberry. Inspired by the success of the original cocoa-infused Chocolate Bar Eye Shadow Collection, Semi-Sweet Chocolate Bar is a deeper, warmer version of our best-selling palette. The Semi-Sweet Chocolate experience begins as soon as you open the palette and the smell of sweet chocolate envelopes you. Includes their sign

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Essie Nail Color, Fiji
Essie Nail Color, Fiji

An opaque creamy pale pink.

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