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Urban Decay Makeup

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Urban Decay Makeup was launched in Orange County, California by Wende Zomnir in the mid-90s. For over 20 years, the brand has been creating a wide range of highly pigmented cosmetics with an edge. Urban Decay offers many color options in eye shadows, eyeliners and an impressive lip arsenal. The brand is most popular for the introduction of their Naked palette, a range of neutral eye shades perfect for day and night. The Naked palette received high praises from top beauty editors and beauty vloggers. That first palette marked the beginning of a successful series of Naked products - including foundation, blushes and more. Urban Decay also creates a range of mascaras, lip colors and more. Shop every velvety color Urban Decay has to offer below. s

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Urban Decay All Nighter Long-Lasting Makeup Setting Spray
Urban Decay All Nighter Long-Lasting Makeup Setting Spray

What it is: All Nighter Makeup Setting Spray by Urban Decay keeps makeup looking gorgeously just-applied for up to 16 hours-without melting, fading or settling into fine lines.Who it's for: All skin types.What it does: Developed in an exclusive partnership with Skindinavia, UD's groundbreaking, tested formula features patented Temperature Control Technology. Yep, this baby actually lowers the temperature of your makeup to keep foundation, eyeshadow, blush and concealer in place-even in hot and humid or cold and windy conditions. The result? Smoother-looking skin and vibrant makeup that lasts all day (or all night). This breakthrough formula comes in a black soft-touch bottle with a purple sprayer and a frosted white cap. The sprayer delivers a calibrated, microfine mist that goes on so light, you'll hardly feel it-and once you've applied it, you won't even know it's there (until you look in the mirror to touch up your makeup, and realize you don't need to). If you've tried other setting sprays that feel sticky or tight on your skin, you'll be amazed by how different this is. Beware of imitations!Research results:In a seven-day study of 50 people:- 78% said All Nighter helped their makup last for 16 hours- Over 80% said their makeup not only looked better, it stayed on better (even in the T-zone) without settling into fine lines- Whether they had combination, oily or dry skin, 88% or more said All Nighter was the best product to help their makeup lastHow to use: After applying makeup, shake bottle well, hold 8"-10" away and mist face 2-4 times, in an "X" and "T" formation. Keep out of eyes. Close eyes before misting. Want extra intense shadow color, less fallout and even longer wear? Wet your brush with All Nighter before you apply. Style Name:Urban Decay All Nighter Long-Lasting Makeup Setting Spray. Style Number: 5326392. Available in stores.

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Urban Decay Anti-Aging Eyeshadow Primer Potion
Urban Decay Anti-Aging Eyeshadow Primer Potion

Urban Decay made its legendary Anti-Aging Eyeshadow Primer Potion even better, with revamped packaging that includes an applicator. The primer looks more gorgeous and applies with more versatility while packing the same powers as the original-anti-aging benefits, all-day crease-free shadow, vibrant color and a smooth application. The revolutionary paraben-free formula features space-age polymer technology that fills in any imperfections on the skin's surface, prepping your lids for all-day shadow. The special formula also measurably improves the signs of aging over time. Optical blurring pigments diffuse light to blur flaws while advanced anti-aging ingredients help prevent and repair wrinkles and other signs of age-related damage. Dermaxyl helps smooth the appearance of wrinkles and Kalpariane plumps, firms and hydrates skin as it improves suppleness and elasticity. The shade is similar to the brand's Original Eyeshadow Primer potion, which dries down invisibly but with a tiny bit of sheer pigment to even out and color-correct the skin.Research results:In an 8-week clinical study:- 100% of participants had a measurable improvement in the appearance of fine lines.- 100% had measurably brighter skin.- 97% had a measurable improvement in radiance and clarity.Pro tips: Smooth on just a touch of Eyeshadow Primer Potion before your shadow for 24 hours of wear and no creasing. Style Name:Urban Decay Anti-Aging Eyeshadow Primer Potion. Style Number: 1102521. Available in stores.

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Urban Decay Naked3 Palette
Urban Decay Naked3 Palette

Urban Decay Naked3 Palette is filled with 12 never-before-seen insanely beautiful rose-hued neutrals. With shades that range from pale, shimmering pink to the deepest black matte with red micro-glitter, you're sure to find a color to fit your mood. Every shade features the brand's Pigment Infusion System, the proprietary blend of ingredients that gives each shade its velvety texture, rich color, serious staying power and blendability. The palette also includes a professional-quality, cruelty-free double-ended shadow/blending brush. The eyeshadows come in an art school-inspired tin case in a gorgeous rose-gold color that hints at the shades inside.Shades include:- Strange (pale neutral pink matte-satin)- Dust (pale metallic pink shimmer with iridescent micro-glitter)- Burnout (light pinky-peach satin)- Limit (light dusty rose matte)- Buzz (metallic rose shimmer with silver micro-glitter)- Trick (light metallic pinky-copper shimmer with tonal micro-sparkle)- Nooner (medium pinky-brown matte)- Liar (medium metallic mauve shimmer)- Factory (pinky-brown satin)- Mugshot (metallic taupe shimmer with slight pink shift)- Darkside (deep taupe-mauve satin)- Blackheart (smoky black matte with rosy red micro-sparkle) Style Name:Urban Decay Naked3 Palette. Style Number: 887742. Available in stores.

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Urban Decay Naked Palette
Urban Decay Naked Palette

Loaded with 12 bronze-hued eyeshadows in an insane range of textures including matte, satin, shimmer and sparkle, the Naked Palette by Urban Decay proves that neutral is anything but boring. From the palest champagne to the grittiest gunmetal, it's all here. Every shade features the brand's Pigment Infusion System, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietary blend of ingredients allows color to weave itself through the eyeshadow formula for insane color payout-sparkle that doesn't fall, color that stays on your lids and a velvety, suede-like smoothness and blendability. The shades are housed in a chocolaty velvet case emblazoned with the word Naked in gold foil lettering. The palette also includes a professional-quality, cruelty-free double-ended shadow/blending brush.Shades include:- Virgin (cool pale beige shimmer)- Sin (pale nude shimmer)- Naked (nude matte)- Sidecar (beige shimmer with silver micro-glitter)- Buck (fawn brown matte)- Half Baked (golden bronze shimmer)- Smog (deep coppery bronze shimmer)- Darkhorse (deep mocha shimmer)- Toasted (antiqued copper penny shimmer)- Hustle (plum-brown satin)- Creep (onyx shimmer with gold sparkle)- Gunmetal (dark metallic gray shimmer with silver micro-glitter) Style Name:Urban Decay Naked Palette. Style Number: 887605. Available in stores.

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Urban Decay Naked Heat Palette
Urban Decay Naked Heat Palette

What it is: Give in to the heat of the moment with 12 all-new, can't-live-without, amber-hued neutrals-including warm browns, burnt oranges and rich siennas.What it does: The most shade-driven Naked palette UD has ever done, this palette takes Naked in a whole new direction. From a super-smooth red-brown matte and a glimmering copper to a deep, shifty bronze, this palette has everything you need to create sultry daytime looks, intensely smoky nighttime looks and everything in between. These shades look insanely flattering on any skin tone. Every shade features UD's Pigment Infusion System, the proprietary blend of ingredients that gives each shade its velvety texture, rich color, serious staying power and blendability. Naked Heat has everything you need, including a full-size mirror and a double-ended brush. The Blending Brush is perfect for foolproof, seamless blending. Use the Detailed Crease Brush to get a precise application in the crease.Shades include:- Ounce (ivory shimmer)- Chaser (light nude matte)- Sauced (soft terra-cotta matte)- Low Blow (brown matte)- Lumbre (copper shimmer w/gold pearl shift)- He Devil (burnt red matte)- Dirty Talk (metallic burnt red)- Scorched (metallic deep red w/gold micro-shimmer)- Cayenne (deep terra-cotta matte)- En Fuego (burgundy matte)- Ashes (deep reddish-brown matte)- Ember (deep metallic copper-burgundy) Style Name:Urban Decay Naked Heat Palette. Style Number: 5424929. Available in stores.

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Urban Decay UD x Kristen Leanne Daydream Eyeshadow Palette
Urban Decay UD x Kristen Leanne Daydream Eyeshadow Palette

What it is: A limited-edition collaboration between UD and beauty influencer Kristen Leanne that epitomizes everything UD loves about KL, from her passion for makeup to her whimsical vibe.What it does: A UD junkie and big advocate of self-expression, Kristen also has a distinct point of view. This limited-edition Daydream Eyeshadow Palette is her go-to for matte perfection. Plus, every shade has a velvety texture, rich color, serious staying power and blendability. UD and Kristen bounced color ideas back and forth until her perfect makeup collection was formed.Shades include:- Lucy (ivory matte)- Daydream (soft nude matte)- 12/12 (soft peach matte)- Subscribe (warm nude matte)- Eight (rich warm brown matte)How to use: Use all shadows wet or dry. Style Name:Urban Decay Ud X Kristen Leanne Daydream Eyeshadow Palette (Limited Edition). Style Number: 5532385. Available in stores.

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Urban Decay All Nighter Liquid Foundation
Urban Decay All Nighter Liquid Foundation

All Nighter Liquid Foundation by Urban Decay provides full coverage with a modern matte finish that never looks overdone. Get all-night wear and a blown-out effect you never thought was possible for a flawless-looking complexion that looks amazing and stays that way. Perfect for all-night affairs and other scandalous activities, this revolutionary formula is also comfortable enough to wear every day. While Naked Skin complexion products are demi-matte, All Nighter Liquid Foundation is completely matte-but never flat (and it's oil-free!). Urban Decay loaded this formula with an insane amount of pigment (about three times as much as Naked Skin Liquid Makeup), so a little goes a long way. There's no need to build coverage or apply multiple layers. This waterproof, paraben-free formula diffuses light to blur flaws for beautifully perfected skin as it mattifies and absorbs oil to reduce the appearance of shine. With a wide range of meticulously calibrated shades that match UD's existing Naked Skin Liquid Makeup shades, it's easy to find your perfect match. All Nighter Liquid Foundation comes in a sleek, edgy bottle that has a luxurious, highly metallized gunmetal effect with asymmetric cutouts. As cool as it looks, it's also practical; the shade is clearly visible, but the bottle never looks messy. It's also equipped with an airless pump-so it's easy to get out every last bit of product. Style Name:Urban Decay All Nighter Liquid Foundation. Style Number: 5213863. Available in stores.

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Urban Decay Naked2 Palette
Urban Decay Naked2 Palette

Urban Decay Naked2 Palette is filled with luminous eyeshadow shades with finishes ranging from shimmer to sparkle to the smoothest mattes imaginable. The 12 never-boring taupe-hued neutrals help you expand your Naked range to create even more sultry neutral looks, smoky dramatic looks and everything in-between. It includes a professional-quality, cruelty-free double-ended shadow/blending brush. The case has an art-school inspired look with a hinged lid colored in taupe metal with embossed chocolate brown artwork. It's smooth, modern and cool to the touch.Shades include:- Foxy (cream bisque matte)- Half Baked (golden bronze shimmer)- Bootycall (cork shimmer)- Chopper (copper shimmer with silver micro-glitter)- Tease (creamy pale-brown matte)- Snakebite (dark-bronze shimmer)- Suspect (pale golden beige shimmer)- Pistol (light grayish-brown shimmer)- Verve (oyster shimmer)- YDK (cool bronze shimmer)- Busted (deep brown shimmer)- Blackout (blackest black matte) Style Name:Urban Decay Naked2 Palette. Style Number: 887603. Available in stores.

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Urban Decay Naked Skin Weightless Complete Coverage Concealer
Urban Decay Naked Skin Weightless Complete Coverage Concealer

This travel-size Naked Skin Weightless Complete Coverage Concealer by Urban Decay provides buildable, weightless coverage with an invisible naked skin finish while you're on the go. The brand shrunk down its full-size concealer into a super-packable travel size and made it available in some of its most popular shades. It gives you even, full coverage with a luminous, demi-matte, ultra-lightweight finish. For more complete coverage, just keep building. No matter how much you apply, it always blends beautifully and never settles into fine lines.Naked Skin is loaded with lots of ingredients that are good for your skin. Matrixyl 3000 contains anti-wrinkle peptides to improve skin's youthful appearance and elasticity. Japanese green tea revitalizes and helps reduce the appearance of fine lines. Litchiderm, derived from lychee fruit, protects against dehydration, resulting in a brighter, more radiant complexion. Sodium hyaluronate helps skin attract and retain moisture. This travel-size version looks exactly the same as the original, it's just half the size. The modern flocked applicator lays down just the right amount of product and it's soft enough to use on the delicate skin under the eyes. Style Name:Urban Decay Naked Skin Weightless Complete Coverage Concealer (0.06 Oz.). Style Number: 5159919. Available in stores.

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Urban Decay All Nighter Waterproof Full-Coverage Concealer
Urban Decay All Nighter Waterproof Full-Coverage Concealer

What it is: A full-coverage concealer that provides flawless matte coverage that lasts all day and all night.What it does: UD's ultra-pigmented, blendable formula controls shine and masks imperfections for 24 hours. And the beautiful, modern-matte finish never looks overdone. UD's waterproof formula stays put until the morning light. Plus, All Nighter Concealer absorbs oil to keep skin looking beautifully matte. A major problem solver, All Nighter Concealer handles all your hardest-to-hide trouble spots: dark circles, blemishes and discoloration. It even covers tattoos. With meticulously calibrated shades that span the complexion spectrum from pale to deep, All Nighter Concealer has every skin tone covered. A high-tech blend of polymers and humectants provides ultra-long, flawless wear and prevents All Nighter Concealer from settling into fine lines and pores. The gorgeous bottle is practical and travel-friendly, too. No need to carry a brush; the angled, flocked paddle applicator has a little well at the end that provides a precise laydown of product exactly where you need it.How to use: All Nighter Concealer is ultra-pigmented so there's no need to build your coverage or apply multiple layers. So, when testing the product, swatch it on your skin, blend, and let dry down completely to see the true color before choosing your perfect shade. If it's a toss-up between two shades, go with the lighter one.Pro tips: Always use All Nighter Concealer after you put on your foundation. Just apply a tiny amount and gently tap, tap, tap it into skin with your finger or a concealer brush. For flawless application, make sure your skin is well-hydrated and moisturizer is fully absorbed before applying. Style Name:Urban Decay All Nighter Waterproof Full-Coverage Concealer. Style Number: 5526917. Available in stores.

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Urban Decay Vice Lipstick
Urban Decay Vice Lipstick

Prepare to get hooked. Vice Lipstick comes in a massive lineup of addictive shades and six indulgent finishes-Urban Decay's biggest lineup yet. Vice has it all, from bold brights to dark, sexy shades to super-versatile neutrals. With so much variety it'll make your head spin, There's something for everyone-from new shades to cult favorites you thought you'd never see again. The pigment load in Vice Lipstick is insane. Just one swipe provides an unbelievable laydown of color, and every shade applies smoothly (without dragging or skipping), hugs lips and feels amazing. The brand's proprietary Pigment Infusion System gives the formula its super-creamy texture, rich payout and superior color dispersion. The creamy formula is loaded with nourishing ingredients, too. A yummy butter blend comforts, hydrates and enhances, leaving lips soft and conditioned, never dry. Aloe vera, jojoba, avocado and babassu oils nourish and soften lips. Illipe butter (derived from Malaysian illipe trees) provides long-lasting moisture. And vitamin C and vitamin E provide a hit of antioxidants.How to use: Prime and define with a lip pencil, then follow with the matching shade of Vice Lipstick. The final result? A long-lasting lip look with insane color payoff. Style Name:Urban Decay Vice Lipstick. Style Number: 5201218. Available in stores.

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Urban Decay Vice Lipstick
Urban Decay Vice Lipstick

Vice has it all: Bold brights. Dark, sexy shades. Super-versatile neutrals. With so much variety it'll make your head spin, there's something for everyone-from new shades to cult favorites you thought you'd never see again. The pigment load in Vice Lipstick is insane! Just one swipe provides an unbelievable laydown of color. And every shade applies smoothly (without dragging or skipping), hugs lips, and feels amazing! Urban Decay's proprietary Pigment Infusion System gives the formula its super-

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Urban Decay Naked Basics Palette
Urban Decay Naked Basics Palette

Urban Decay Naked Basics Palette is loaded with versatile, matte, stripped-down neutral eyeshadows for the perfect neutral matte eye. Every shade goes on smooth with a luxe finish that's never chalky or powdery. They feature the brand's Pigment Infusion System, a vehicle for color that holds tightly to pigment and gives the formula its glide for insane color payout and a formula that stays on your lids. While the palette is small, it's loaded with full-size shadow pans. Its slim design is perfect for travel so you never have to be without your eyeshadows.Shades include:- Venus (soft, off-white demi-matte)- Foxy (cream bisque matte)- Walk of Shame (very light nude matte)- Naked2 (taupe matte)- Faint (warm, dusty brown matte)- Crave (deepest, darkest brown-black matte)Pro tips: Use the eyeshadows to contour, line and highlight to create the right amount of definition for any occasion. For days when you're craving more color, pair them with your fiercest, boldest shadows. Style Name:Urban Decay Naked Basics Palette. Style Number: 887639. Available in stores.

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Urban Decay Quick Fix Hydra-Charged Complexion Prep Priming Spray
Urban Decay Quick Fix Hydra-Charged Complexion Prep Priming Spray

What it is: A hydrating, soothing prep priming spray that visibly reduces the appearance of pores, brightens and smoothes skin and replaces lost moisture.Who it's for: All skin types.What it does: Light enough to use throughout the day (without messing up your makeup), Quick Fix instantly hydrates and softens skin. Use this spray in the morning to prep and wake up your skin before applying makeup, at night before your treatment, or anytime you need a quick boost. This spray is so addictive you'll want to use it all day long (and so good for your skin that you can't overdo it). Created in an exclusive partnership with Skindinavia and inspired by the Korean water trend, UD's Quick Fix energizing formula is versatile enough for everyone (regardless of skin type), feels amazing and is loaded with skin-nourishing ingredients like vitamin B3, Sepitonic M3 and coconut water. Feed your skin intense moisture as you prep, prime and balance your complexion. Its sprayer emits a calibrated, microfine mist that goes on so light, you'll hardly feel it (and smells so good-like a summer day on the beach).Research results:In a clinical study of 30 people immediately after use of Quick Fix:- 100% of participants had a reduction in pore visibility- 100% had a visible improvement in skin radiance- 83% had a visible improvement in skin hydrationHow to use: Shake well. Apply to clean skin. Hold bottle 8"-10" away and mist face several times. Apply makeup. Can also be used anytime to refresh skin or at night before your treatment. Style Name:Urban Decay Quick Fix Hydra-Charged Complexion Prep Priming Spray. Style Number: 5326420. Available in stores.

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Urban Decay D-Slick Oil-Control Makeup Setting Spray
Urban Decay D-Slick Oil-Control Makeup Setting Spray

What it is: Meet your most powerful oil-control ally with De-Slick Makeup Setting Spray, which mists on weightlessly to control oil, deflect surface shine and keep skin looking beautifully matte.What it does: High-tech ingredients help keep foundation, shadow and blush from smudging, sliding or fading-so you hardly ever need to touch up. Goodbye shine. Hello vibrant, long-lasting makeup. Developed in an exclusive partnership with Skindinavia, UD's groundbreaking, tested formula features patented Temperature Control Technology. Yep, this baby actually lowers the temperature of your makeup to help it stay put and keep skin looking smooth (but never shiny). This breakthrough formula comes in a black soft-touch bottle with a purple sprayer and a frosted white cap. It delivers a calibrated, microfine mist that goes on so light, you'll hardly feel it-and once you've applied it, you won't even know it's there. If you've tried other setting sprays that feel sticky or tight on your skin, you'll be amazed by how different this is.Research results:In a seven day study of 35 participants:- 100% said De-Slick helped prevent makeup melt- Over 90% said their makeup looked less shiny, didn't slide and rarely needed to be touched up- 85% said De-Slick is the longest-lasting oil-control product they've ever usedHow to use: After applying makeup, shake bottle well, hold 8"-10" away and mist face 2-4 times, in an "X" and "T" formation. Keep out of eyes. Close eyes before misting. Want extra intense shadow color, less fallout and even longer wear? Wet your brush with De-Slick before you apply. Style Name:Urban Decay D-Slick Oil-Control Makeup Setting Spray. Style Number: 5326413. Available in stores.

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Urban Decay Original Eyeshadow Primer Potion
Urban Decay Original Eyeshadow Primer Potion

Keep your eyeshadow vibrant and crease-free for 24 hours with Urban Decay's legendary Eyeshadow Primer Potion in a brand-new formulation. The nude primer features a gorgeously revamped look and an applicator for even more versatility. Despite a new formulation, it still packs the powers it's famous for-24-hour crease-free wear, vibrant color and smooth application. Space-age polymer technology fills in any imperfections on your skin's surface, prepping your lids for all-day shadow. It glides on smoothly, blends beautifully on all skin tones and dries invisibly.Pro tips: Smooth on just a touch of Eyeshadow Primer Potion before your shadow for 24 hours of wear and no creasing. Style Name:Urban Decay Original Eyeshadow Primer Potion (0.16 Oz.). Style Number: 1102543_1. Available in stores.

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Urban Decay Heavy Metal Glitter Eyeliner
Urban Decay Heavy Metal Glitter Eyeliner

All the glitz of glam rock without the spandex or bad hair. Urban Decay Heavy Metal Glitter Eyeliner is a water-based, buildable formula that contains super-fine glitter in a clear base that dries down quickly and really stays put. It's suspended in a gel so it won't separate in the bottle, which means you don't need to shake it. Peach and cucumber extract condition the skin while carrot extract smoothes and softens.Pro tip: Use Heavy Metal's precise, thin-tipped brush to create fine, glittery lines. Want more sparkle? Use the side of the brush to sweep sparkle all over your lids. Or, for an even bolder, jewel-encrusted look, remove the wiper (the little piece that controls how much product comes out of the bottle) and tap on with your fingers. Wear it alone, apply it over an eyeshadow or layer two shades together for a more intense glam-rock effect. Style Name:Urban Decay Heavy Metal Glitter Eyeliner. Style Number: 885931_1. Available in stores.

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Urban Decay Vault of Vice Collection
Urban Decay Vault of Vice Collection

What it is: A limited-edition vault loaded with 15 of UD's most addictive vices in a gorgeous display box you won't ever want to put away.What it does: This vault includes Vice Lipstick, Vice Liquid Lipstick and 24/7 Glide-On Lip Pencil-each in four of UD's most-coveted shades (714, 1993, Big Bang and Blackmail)-and three colors of Vice Special Effects Lip Topcoat (Reverb, Fever and Ritual). For long-lasting color and clean lines, start with 24/7 Glide-On Lip Pencil. UD's creamy, waterproof formula primes to help your color last, prevents feathering and lasts all day. Once you've lined and primed, get intense color payoff with a super-creamy feel with Vice Lipstick. UD's proprietary Pigment Infusion System gives the formula its buttery texture, rich payout and superior color dispersion. When you want high-intensity color with insane wear, Vice Liquid Lipstick delivers. This waterproof, long-lasting formula lays down intensely pigmented, comfortable color that won't budge. For a completely customized look, cocktail your lip color with Vice Special Effects. This innovative, water-resistant, shade-shifting topcoat instantly morphs your favorite colors and provides long-lasting, comfortable wear.Set includes:- Vice Lipstick in 714, 1993, Big Back and Blackmail (0.11 oz. each)- 24/7 Glide-On Lip Pencil in 714, 1993, Big Bang and Blackmail (0.04 oz.)- Vice Special Effects in Reverb, Fever and Ritual (0.16 oz. each)- Vice Waterproof Long-Lasting Liquid Lipstick in 714, 1993, Big Back and Blackmail (0.17 oz. each) Style Name:Urban Decay Vault Of Vice Collection ($274 Value). Style Number: 5519163. Available in stores.

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Urban Decay Naked Eyeshadow Palette
Urban Decay Naked Eyeshadow Palette

It's the palette that revolutionized neutrals forever. Loaded with 12 bronze-hued shadows in an insane range of textures only Wende and our product development team could dream up-including matte, satin, shimmer and sparkle-Naked proves that neutral is anything but boring. From the palest champagne to the grittiest gunmetal, it's all here. Whether you're going for a laid-back, beachy vibe or black-tie drama, you'll definitely look better Naked. Every shade features our Pigment Infusion System, a

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Urban Decay Naked Heat Palette
Urban Decay Naked Heat Palette

If you thought Urban Decay's Naked palettes were hot before, brace yourself-because the newest iteration is next level. This is Naked Heat, Ud's most sweltering Naked palette yet. Give in to the heat of the moment with 12 all-new, can't-live-without, amber-hued neutrals-including warm browns, burnt oranges and rich siennas. The most shade-driven Naked palette Ud has ever done, this palette takes Naked in a whole new direction. From a super-smooth red-brown matte and a glimmering copper to a deep

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Urban Decay 24/7 Glide-On Eye Pencil
Urban Decay 24/7 Glide-On Eye Pencil

Creamy, forever-lasting, award-winning and waterproof, 24/7 pencils delight you with lush tropical hues, deep metallics, and unusually vibrant neutrals. The best Eye Pencil ever, ever, ever! Never before has a pencil this creamy and brilliant been waterproof, too. Velvety-soft, this never-before-seen formula stays soft and creamy for blending (about 30 seconds), then dries down to a long-lasting finish that Will Not budge. Line eyes with a hint of color or go for the full artistic, multi-hued ef

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Urban Decay Original Eyeshadow Primer Potion
Urban Decay Original Eyeshadow Primer Potion

Keep your eyeshadow vibrant and crease-free for 24 hours with Urban Decay's legendary Eyeshadow Primer Potion in a brand-new formulation. The nude primer features a gorgeously revamped look and an applicator for even more versatility. Despite a new formulation, it still packs the powers it's famous for-24-hour crease-free wear, vibrant color and smooth application. Space-age polymer technology fills in any imperfections on your skin's surface, prepping your lids for all-day shadow. It glides on smoothly, blends beautifully on all skin tones and dries invisibly.Pro tips: Smooth on just a touch of Eyeshadow Primer Potion before your shadow for 24 hours of wear and no creasing. Style Name:Urban Decay Original Eyeshadow Primer Potion. Style Number: 1102543. Available in stores.

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Urban Decay 24/7 Waterline Eye Pencil
Urban Decay 24/7 Waterline Eye Pencil

Developed specifically for use on the eyelid's inner rim, Urban Decay's creamy, demi-matte 24/7 Waterline Eye Pencil lays down waterproof color that lasts all day-in a range of never-before-seen shades. This is a liner like no other. Even creamier than the brand's original best-selling 24/7 Glide-On Eye Pencil, 24/7 Waterline Eye Pencil glides on easily and goes anywhere you want to put it. And after the color sets, it won't budge. Perfectly line your waterline in classic black or opt for a colorful shade (like navy or green) for a look that really stands out. The 24/7 formula doesn't contain any mineral oil, paraffin or preservatives. So you can easily tell the difference between 24/7 Eye Pencil and 24/7 Waterline Eye Pencil, Urban Decay gave 24/7 Waterline a shade-matched ombre gradient that fades to black, with a matte black cap and end. How to use: For the lower waterline, press the pencil gently against the lower lashes, working across with short, gentle strokes until you get the intensity you want. For the upper waterline, start at the outer corner of your eye (looking straight ahead) and work your way across with longer, gentle strokes (apply pressure toward lashes). Stop three-quarters of the way in. Start again at the inner corner until the lines meet. Style Name:Urban Decay 24/7 Waterline Eye Pencil. Style Number: 5034587. Available in stores.

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Urban Decay Naked2 Basics Palette
Urban Decay Naked2 Basics Palette

Urban Decay Naked2 Basics Palette is filled with gorgeous matte neutrals, including five never-before-seen shades, that are cool in tone and ideal for any skin tone. Each shade features the brand's Pigment Infusion System, a proprietary blend of ingredients that gives each shade its velvety texture, rich color, serious staying power and blendability. While many matte shadows tend to be chalky or powdery, every shade in Naked2 Basics has a rich, buttery feel for the perfect application. The shades come packaged in a sleek, soft-touch case that has a suede-like feel and a slight sheen. It's small and compact so it travels well yet still features six full-size eyeshadows.Shades include:- Skimp (pale nude satin)- Stark (nude-pink matte)- Frisk (warm gray matte)- Cover (muted red-brown matte)- Primal (muted brown matte)- Undone (deep, smoky brown matte)Pro tips: Use the shades to create the perfect neutral matte eye. Then, on days when you're craving more color, pair them with your favorite bolder shadows. Style Name:Urban Decay Naked2 Basics Palette. Style Number: 887879. Available in stores.

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Urban Decay Naked Flushed Bronzer, Highlighter & Blush Palette
Urban Decay Naked Flushed Bronzer, Highlighter & Blush Palette

Naked Flushed by Urban Decay is a silky bronzer, highlighter and blush palette contains hues that diffuse light as they enhance and perfect, giving your skin a fresh, glowing look-even when your late-night antics have you feeling otherwise. Use the silky pressed powders individually to carefully craft the perfect contours or blend all three shades together and bask in the radiant glow you've created. The micronized, jet-milled formulas have luxe, feather-light textures that feel amazing on your skin and provide you with a flawless finish. It comes housed in a sleek case with an easy-open magnetic closure and big mirror.Pro tips: You can layer and build the pigment and it blends beautifully. Use them alone or mix them together. Style Name:Urban Decay Naked Flushed Bronzer, Highlighter & Blush Palette. Style Number: 886129. Available in stores.

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Urban Decay Moondust Palette
Urban Decay Moondust Palette

Urban Decay has got something that will send your glitter addiction into overdrive. Get ready to explore eight otherworldly new shades of planet Earth's sparkliest shadow in UD's first-ever Moondust Eyeshadow Palette. Found exclusively in this palette, UD's most vibrant Moondust shades yet will stoke your deep love affair with sparkle. Each shadow is dazzlingly sparkly, but with a super-refined, incredibly sophisticated feel (and not a single speck of chunky glitter). Laced with microfine bits of iridescent sparkle and lush 3D metallics, these shadows create a gorgeous, diamond-like effect. Moondust has been Urban Decay's most-requested palette ever since it first launched this amazing formula. And this palette takes the vibrancy of Moondust to the next level. Experiment with never-before-seen shades like Lightyear (a vivid, saturated green) and Galaxy (the perfect smoky, sparkly blue-grey). The sparkly gunmetal case features a mirrored cutout Moondust logo. A full-size mirror makes it easy to indulge your glitter obsession on the go.Shades include:- Specter (soft pink with tonal sparkle)- Element (peach with pink shift and sparkle)- Magnetic (purple with blue sparkle)- Lightyear (vibrant green with tonal sparkle)- Granite (black with multicolored sparkle)- Lithium (brown with iridescent 3D sparkle)- Vega (bright blue with tonal sparkle)- Galaxy (smoky blue-grey with iridescent 3D sparkle)Pro tips: Every shade can be used wet or dry. For extra intense color payout, apply Moondust wet then blend out the edges with a dry brush. Style Name:Urban Decay Moondust Palette (Limited Edition). Style Number: 5213870. Available in stores.

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Urban Decay Brow Box
Urban Decay Brow Box

What it is: Maintaining your brows shouldn't involve a small army of products and a sizeable amount of real estate in your bag; that's why Urban Decay created Brow Box, an all-in-one, ultra-compact kit that contains all the essentials for amazing brows.What it does: Each set includes two shades of silky brow powder, perfecting/setting wax, high-quality metal mini tweezers that remove the tiniest hairs, a mini angled brow brush, a mini spoolie and two mirrors (one of them magnifies so you won't miss a single stray!). Brow Box is extremely versatile. Blend both shades of brow powder together to create your perfect shade (for natural-looking results you could never achieve with a standard eyebrow pencil); then use the wax to create a precise shape and keep hairs in place. You can also use the wax before the powder to help shape brows and expose spots where color is needed. Don't be fooled by its small size; Brow Box is deluxe. The ultra-fine, silky powders create defined, natural-looking brows, and the soft, pliable perfecting/setting wax (infused with nourishing aloe, beeswax and coconut) provides the ideal amount of grip without being sticky. Need to touch up in public? Not to worry. With Brow Box, you'll look as good while applying as your brows will afterward. Sturdy and soft to the touch, this double-layer compact has a custom cover in a mesmerizing black geometric design with metallized lavender cutouts. The top tier holds the powders and wax, and the bottom tier holds all the tools.Box includes:- Silky Brow Powders (2 at 0.04 oz. each)- Perfecting/Setting Wax (0.05 oz.)- Mini Tweezers- Mini Angle Brow Brush- Mini Spoolie- 2 Mirrors Style Name:Urban Decay Brow Box. Style Number: 5326396. Available in stores.

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Urban Decay Naked Illuminated Shimmering Powder for Face & Body
Urban Decay Naked Illuminated Shimmering Powder for Face & Body

Urban Decay's Naked Illuminated Shimmering Powder for Face and Body gives your complexion a gorgeous flush. This lightweight, baked powder has a sophisticated microfine shimmer worthy of the Naked name. You really have to see it to appreciate how insanely beautiful it is. Simply dust on Naked Illuminated Shimmering Powder wherever you want to create an instant Naked glow. This smooth, silky powder contains light-reflecting particles that create a luminous, radiant look.Naked Illuminated gets baked on a terracotta disc for 24 hours, then finished by hand. Baking the powder gives it a high level of just-perfect shimmer (without the metallic look of cheaper formulas). It also provides the color payoff of a loose powder with the convenience of a pressed powder. The perfect way to get (or give) Naked, this shimmering powder comes in a gorgeous box and makes the perfect gift for any Naked fan. Urban Decay even included a generous mirror and a brush (housed in a separate compartment underneath the powder). Its shade is a really beautiful, universal soft bronze shimmer with golden bronze sparkle that looks gorgeous on any skin tone-from pale to deep-dark.How to use: Use this powder to highlight from your cheekbones to your collarbone and beyond. Style Name:Urban Decay Naked Illuminated Shimmering Powder For Face & Body. Style Number: 5034586. Available in stores.

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Urban Decay Eden Eyeshadow Primer Potion
Urban Decay Eden Eyeshadow Primer Potion

Urban Decay found a way to make its Eyeshadow Primer Potion even better and, with revamped packaging that includes an applicator, it looks better, too, and applies with more versatility. Eden, a nude matte shade, glides on smoothly and offers full coverage, giving you a gorgeously subtle look when worn alone while hiding all redness. Space-age polymer technology fills in any imperfections on the skin's surface, prepping your lids for all-day shadow.Pro tips: Smooth on just a touch of primer before your eyeshadow for 24 hours of wear and no creasing. Style Name:Urban Decay Eden Eyeshadow Primer Potion. Style Number: 1102540. Available in stores.

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Urban Decay Heavy Metal Glitter Eyeliner
Urban Decay Heavy Metal Glitter Eyeliner

All the glitz of glam rock without the spandex or bad hair. Urban Decay Heavy Metal Glitter Eyeliner is a water-based, buildable formula that contains super-fine glitter in a clear base that dries down quickly and really stays put. It's suspended in a gel so it won't separate in the bottle, which means you don't need to shake it. Peach and cucumber extract condition the skin while carrot extract smoothes and softens.Pro tip: Use Heavy Metal's precise, thin-tipped brush to create fine, glittery lines. Want more sparkle? Use the side of the brush to sweep sparkle all over your lids. Or, for an even bolder, jewel-encrusted look, remove the wiper (the little piece that controls how much product comes out of the bottle) and tap on with your fingers. Wear it alone, apply it over an eyeshadow or layer two shades together for a more intense glam-rock effect. Style Name:Urban Decay Heavy Metal Glitter Eyeliner. Style Number: 885931. Available in stores.

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Urban Decay Naked Skin Shapeshifter Palette
Urban Decay Naked Skin Shapeshifter Palette

What it is: A three-in-one complexion palette that contains both powders and creams to contour, color-correct and highlight.What it does: Urban Decay's Naked Skin Shapeshifter is more than a contour kit. One side contains powders (three for contouring and one pearl shade for highlighting), and the other holds creams (two for contouring, two for color-correcting and one pearl shade for highlighting). Available in two colors that span the complexion spectrum-Light Medium Shift for light to medium skin tones and Medium Dark Shift for medium to dark skin tones-Naked Skin Shapeshifter has everybody covered. If you fall somewhere in the middle, mix the shades in either palette to create your own custom tones. You can even layer the powder and cream formulas to achieve a longer-wearing, more intense effect. Naked Skin Shapeshifter is contouring the Naked way. Every shade is blendable, buildable and forgiving-so your skin still looks like skin. UD curated a range of shades and textures for the flexibility to create any look. The medium and dark contour shades allow you to achieve any level of contouring, from subtle shaping to more intense, sculpted effects. The color correctors neutralize dark areas under the eyes for a wide-awake look. The light contour shades and highlighters enable you to bring light to the high points of the face-for glowing, youthful-looking Naked skin. The powders are finely milled for an ultra-silky feel and a clean finish. The creams blend into the skin for a seamless finish-giving you the best of both worlds. Shapeshifter comes in a super-sleek, travel-ready case with a dimensional, "contoured" effect. Slim enough to take with you, this palette is still packed with nine shades. A double-sided mirror separates the powders from the creams and keeps them clean and mess-free. Style Name:Urban Decay Naked Skin Shapeshifter Palette. Style Number: 5402027. Available in stores.

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Urban Decay UD x Kristen Leanne Beauty Beam Highlight Palette
Urban Decay UD x Kristen Leanne Beauty Beam Highlight Palette

What it is: A collaboration between UD and beauty influencer Kristen Leanne that epitomizes everything UD loves about KL, from her passion for makeup to her whimsical vibe.What it does: A UD junkie and big advocate of self-expression, Kristen also has a distinct point of view. Kristen digs highlighter almost as much as she digs Mexican food. After bonding over a shared love of tacos, UD and KL got down to work on her highlighter palette, Beauty Beam Highlight Palette. Wear these golden shades individually or cocktail two or three for a custom effect.Shades include:- Soft Rose-Gold Pearl- White-Gold Pearl- Warm Golden Pearl Style Name:Urban Decay Ud X Kristen Leanne Beauty Beam Highlight Palette (Limited Edition). Style Number: 5532383. Available in stores.

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Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup
Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup

Urban Decay Naked Skin Liquid Makeup transforms your complexion while you feel like you're wearing nothing at all. Your skin looks natural, illuminated and bright with a luminous demi-matte finish, like the beautiful skin you were born with. Light-diffusing spheres provide a visible reduction in the appearance of fine lines and wrinkles, blurring imperfections to make you look professionally retouched. It's the ultimate in ultra-definition, providing truly buildable coverage with a weightless feel and a luminous finish. The formula is loaded with nourishing ingredients, including Matrixyl 3000, a powerful anti-wrinkle peptide, protective and brightening Litchiderm, antioxidant green tea and sodium hyaluronate for optimal skin hydration and nutrient absorption. The sleek, hygienic pump provides more control with less product waste.Research results:In clinical studies, immediately after using Naked Skin:- 100% of participants had a measurable improvement in the appearance of skin imperfections.- 96% had a measurable improvement in skin radiance.- 90% had a measurable improvement in skin firmness.- 93% had a measurable improvement in the appearance of fine lines.Pro tips: Shake well. For professional results, apply with a brush to buff foundation to a true ultra definition finish. It can also be applied with fingertips or a sponge. Style Name:Urban Decay Naked Skin Weightless Ultra Definition Liquid Makeup. Style Number: 886132. Available in stores.

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Urban Decay Urban Lashes HBIC
Urban Decay Urban Lashes HBIC

What it is: When you want to take your makeup to the next level, nothing does the trick like false lashes. Urban Decay introduces Urban Lash-the perfect way to finish off any look.What it does: Urban Decay's exclusive lineup includes cluster lashes and full-track lashes. New to falsies? Try the clusters; false lashes don't get any easier! They pop on in seconds (no bending, molding or trimming), yet they create a sexy, eye-opening effect without any drama. Use them individually, stack them up, or even layer on top of UD's full lashes. For maximum impact, opt for one of the full-track styles. From natural (only better) styles to totally dramatic ones, there's something for every situation. Each lash is handmade with cruelty-free synthetic hair, so there's zero guilt.How to use: Count to 10 after you apply the adhesive for just the right amount of tackiness. Then apply the lash to your eye. Style Name:Urban Decay Urban Lashes Hbic. Style Number: 5326402. Available in stores.

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Urban Decay Moondust Eyeshadow
Urban Decay Moondust Eyeshadow

Moondust Eyeshadow by Urban Decay is a sparkly, sophisticated, yet super-refined eyeshadow that maintains its dazzle without a single speck of chunky glitter. Microfine bits of iridescent sparkle collide with intense, dreamy hues and lush, 3D metallics for an effect that's out of this world. New technology gives Moondust an amazing effect not found in traditional pressed-powder shadows. It feels like a cream but goes on like a powder to create a smooth, brilliantly reflective look. The result is sexy, twinkling sparkle with a ton of depth and movement.Pro tips: Apply with your fingers. For an extra intense color payout, try it wet. Style Name:Urban Decay Moondust Eyeshadow. Style Number: 885927. Available in stores.

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Urban Decay Ultimate Ozone Multipurpose Primer Pencil
Urban Decay Ultimate Ozone Multipurpose Primer Pencil

Urban Decay's creamy, long-lasting, thick-barreled Ultimate Ozone Multipurpose Primer Pencil does it all-holds lip color in place, prevents feathering, corrects mistakes and fills in fine lines.Pro tips: For amazing lip color application, outline your lips with Ultimate Ozone to prevent feathering then swipe it across your lips to grab onto your lip color and help it last. Follow with your lipstick or a gloss. Finish by cleaning up the edges with Ultimate Ozone so the lines are sharp and perfect. To fill in lines or clean up makeup mess-ups (like mascara that has missed the mark), just swipe on Ultimate Ozone. Style Name:Urban Decay Ultimate Ozone Multipurpose Primer Pencil. Style Number: 1109696. Available in stores.

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Urban Decay Naked3 Eyeshadow Palette
Urban Decay Naked3 Eyeshadow Palette

Experiment with 12 never-before-seen (and insanely beautiful) rose-hued neutrals from Urban Decay. From pale, shimmery pink to deep black matte with red micro-glitter, these neutrals will make you want to get Naked all over again. Urban Decays previous Naked palettes have always included new shades, but this is the first time theyve done a Naked palette with 12 New shades that aren't available anywhere else. Choose from every finish imaginable: ultra-smooth mattes, gorgeous pearls and glimmering

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Urban Decay Vice Liquid Lipstick
Urban Decay Vice Liquid Lipstick

This is Vice Liquid Lipstick by Urban Decay, a waterproof formula so life-proof, it's not going Anywhere until you take it off. (Just imagine the possibilities.) What makes Vice different? The high-tech formula provides longer-lasting wear with Zero transfer. Like Urban Decay's original formula, Vice Liquid Lipstick lays down intensely pigmented color. And the comfortable, nondrying wear sets it apart from other liquid lipsticks. Choose from a huge range of shades and two finishes, comfort matte

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Urban Decay Eyeshadow
Urban Decay Eyeshadow

Omg. We didn't think it was possible for Urban Decay to completely reinvigorate their already incredible Eyeshadow category, but thanks to new advancements in shadow fomulation technology (and a lot of time coming up with fun names), they've done it. Their new line of shadows features an incredible new formula, a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay's Pigment Infusion System, a vehicle for col

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Urban Decay 24/7 Glide-On Lip Pencil
Urban Decay 24/7 Glide-On Lip Pencil

24/7 Glide-On Lip Pencil

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