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Alterna Caviar Anti-Aging Replenishing Moisture Shampoo
Alterna Caviar Anti-Aging Replenishing Moisture Shampoo

What it is: A luxurious sulfate-free cleanser that restores moisture while protecting hair from fading color, daily stresses and future damage. One-hundred percent of women showed visible improvement in shine, texture, softness and manageability after just one use.Who's it for: All hair types.What it does: The shampoo features Age-Control Complex to combat chronological, chemical and environmental aging.Caviar Extract infuses hair with moisture, elasticity and shine, Vitamin C prevents damage and cytokines encourage microcirculation to aid in improved cellular turnover. Enzymetherapy helps transform ingredients into a microstructure that hair can more easily absorb allowing deeper, more targeted penetration of active ingredients. Color Hold infuses hair with plant-derived melanin for extreme color protection and prevents color washout. It protects hair from UVA, UVB and visible light including artificial light sources. And lastly, Seasilk, a blend of marine botanicals including different algae and seaweeds, provides exceptional moisture, protection and helps repair damaged hair.How to use: Massage throughout wet hair and scalp. Rinse thoroughly. Repeat if necessary. Style Name:Alterna Caviar Anti-Aging Replenishing Moisture Shampoo. Style Number: 656637. Available in stores.

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Alterna Caviar Anti-Aging Cc Cream
Alterna Caviar Anti-Aging Cc Cream

What it is: Get perfectly polished, gorgeous hair with Caviar Anti-Aging CC Cream for hair that boasts ten benefits in one single product. It delivers moisture, shine, smoothness and softness to your locks while protecting from UV damage and heat, aiding manageability, strengthening, preventing breakage and giving you the perfect light hold for simple styling.Who's it for: All hair types.How to use: Use alone or as a foundation for layering other styling products. Apply evenly to clean, towel-dried hair and style as desired. It can also be used as a finisher on dry hair for added perfection. Brand: ALTERNA. Style Name:Alterna Caviar Anti-Aging Cc Cream. Style Number: 491475. Available in stores.

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Alterna Bamboo Smooth Pure Treatment Oil
Alterna Bamboo Smooth Pure Treatment Oil

What it is: An instantly absorbing treatment oil made with strengthening organic bamboo and smoothing organic kendi oil can be used as a treatment or style primer to banish frizz. Imparts intense shine while providing vital nutrients. With Color Hold for maximum color retention.Who's it for: All hair types. Best for use on medium-to-thick hair types.What it does:As a Treatment:- Deeply nourishes and restores hair to a healthy state.- Seals split ends and frays damage from environmental factors and chemical processing.As a Style-Primer:- Color-protecting pre-styler with built-in humidity resistance.- Banishes frizz for sleek, glossy hair with staying power.- Both highly sustainable ingredients are Eco-Certified, Fair-Trade compliant and Certified Organic. Their production and sale aids in supporting the development of local communities while remaining environmentally friendlyHow to use: To use as a styling aid, apply a small amount throughout damp hair and style as usual. To use as an oil treatment one to two times per week, apply liberally to dry hair and leave for 10 minutes. Wash hair as usual. Style Name:Alterna Bamboo Smooth Pure Treatment Oil. Style Number: 626743. Available in stores.

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Alterna Caviar Anti-Aging Replenishing Moisture Conditioner
Alterna Caviar Anti-Aging Replenishing Moisture Conditioner

What it is: A luxurious, paraben-free conditioner that restores moisture while protecting hair from fading color, daily stresses and future damage. 100% of women showed visible improvement in shine, texture, softness and manageability after just one use.Who it's for: All hair types.What it does: The conditioner features Age-Control Complex to combat chronological, chemical and environmental aging. Caviar Extract infuses hair with moisture, elasticity and shine, Vitamin C prevents damage and cytokines encourage microcirculation to aid in improved cellular turnover. Enzymetherapy helps transform ingredients into a microstructure that hair can more easily absorb allowing deeper, more targeted penetration of active ingredients. Color Hold infuses hair with plant-derived melanin for extreme color protection and prevents color washout. It protects hair from UVA, UVB and visible light including artificial light sources. And lastly, Seasilk, a blend of marine botanicals including different algae and seaweeds, provides exceptional moisture, protection and helps repair damaged hair.How to use: After cleansing hair, remove excess water and gently massage conditioner into hair and scalp. Rinse thoroughly. Style Name:Alterna Caviar Anti-Aging Replenishing Moisture Conditioner. Style Number: 656639. Available in stores.

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Alterna Caviar Anti-Aging Working Hair Spray
Alterna Caviar Anti-Aging Working Hair Spray

What it is: An ultra-dry hair spray with progressive control provides humidity resistance with a flexible yet brushable light-to-medium hold.Who's it for: All hair types.What it does: The spray features Age-Control Complex to address natural, chemical and environmental aging. It's infused with the 3 Cs-caviar extract, vitamin C and cytokines to help smooth the hair shaft and increase shine. Color Hold locks in hair color brightness and Enzymetherapy helps transform ingredients into a microstructure that hair can more easily absorb allowing for deeper, targeted penetration of active ingredients.How to use: Style as desired and spray. For gentle hold apply lightly, for firmer hold re-apply as needed. Style Name:Alterna Caviar Anti-Aging Working Hair Spray. Style Number: 656653. Available in stores.

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Alterna BAMBOO Volume 48 Hour Sustainable Volume Spray/4.2 oz.
Alterna BAMBOO Volume 48 Hour Sustainable Volume Spray/4.2 oz.

A lightweight, highly effective spray that is clinically proven to increase volume by 105% .Provides full-bodied volume that lasts 48 hours. Good for you Beauty: All products contain certified organic ingredients grown responsibly and ethically traded, free of sulfates, sodium chloride, parabens, gluten, TEA, DEA and phthalates. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly. 4.2 oz.

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Alterna Bamboo Smooth Anti-Frizz Shampoo
Alterna Bamboo Smooth Anti-Frizz Shampoo

What it is: Strengthening pure organic bamboo extract and smoothing organic kendi oil combine to achieve the ideal level of moisture needed to lay the foundation for healthier hair. Freshly cleansed, hair is left stronger and silky smooth with a frizz-free texture. With Color Hold technology for maximum color retention. Because great hair should be sustainable.Who's it for: All hair types.What it does: The shampoo gently cleanses and strengthens while it protects color and improves overall look and feel. It also smoothes while providing humidity resistance.The formula contains highly sustainable ingredients that are Eco-Certified, Fair-Trade compliant and Certified Organic. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly.How to use: Massage throughout wet hair and scalp. Rinse thoroughly. Repeat if necessary. Style Name:Alterna Bamboo Smooth Anti-Frizz Shampoo. Style Number: 656659. Available in stores.

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Alterna Bamboo Smooth Anti-Frizz Conditioner
Alterna Bamboo Smooth Anti-Frizz Conditioner

What it is: Combines strengthening pure organic bamboo extract with smoothing organic kendi oil to banish frizz and tame split ends. The deeply penetrating conditioner visibly transforms unruly hair, leaving it strong, sleek, frizz-free and manageable. With Color Hold technology for maximum color retention. Because great hair should be sustainable.Who's it for: All hair types.What it does: The nutrient-rich formula penetrates deeply for a visible transformation, fortifies follicles, infuses hair with hydration, protects color, tames split ends and banishes frizz. Both highly sustainable ingredients are Eco-Certified, Fair-Trade compliant and Certified Organic. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly.How to use: After cleansing hair, remove excess water and gently massage into the lengths of your hair. Rinse thoroughly. Style Name:Alterna Bamboo Smooth Anti-Frizz Conditioner. Style Number: 656665. Available in stores.

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Alterna Caviar Anti-Aging Replenishing Moisture Shampoo/8.5 oz.
Alterna Caviar Anti-Aging Replenishing Moisture Shampoo/8.5 oz.

CAVIAR Anti-Aging Replenishing Moisture Shampoo is a luxurious sulfate-free cleanser that restores moisture while protecting hair from color fade, daily stresses and future damage. 8.5 oz.

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Alterna Caviar Repair Rx Multi-Vitamin Heat Protection Spray
Alterna Caviar Repair Rx Multi-Vitamin Heat Protection Spray

What it is: Protect your hair from heat styling up to 450 degrees Fahrenheit with Caviar Repair Rx Multi-Vitamin Heat Protection Spray by ALTERNA.Who's it for: All hair types.What it does: The nourishing spray provides light conditioning while boosting hair's immunity, leaving damaged hair soft, silky and smooth while improving manageability. It's formulated with antioxidants vitamins A and C to protect against free radical damage and B-complex vitamins biotin, B6 and B12 to help restore strength, shine and body. Vitamin E nourishes, conditions and smoothes strands.How to use: Spray evenly on clean, towel-dried hair and style as desired. It's an effective leave-in treatment for fine, thin hair types. Style Name:Alterna Caviar Repair Rx Multi-Vitamin Heat Protection Spray. Style Number: 1097683. Available in stores.

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Alterna Caviar Repair Rx Re-Texturizing Protein Cream
Alterna Caviar Repair Rx Re-Texturizing Protein Cream

What it is: Caviar Repair Rx Re-Texturizing Protein Cream is a deeply restorative leave-in treatment for coarse, porous or severely damaged hair.Who's it for: All hair types.What it does: It's formulated with strand-building proteins that help restructure each and every strand, filling in gaps and tears in the cuticle and strengthening the hair to protect it from breakage and future damage. After time, it transforms previously coarse hair, significantly improving smoothness, texture and manageability.How to use: Apply to freshly cleansed hair, focusing on the lengths. Blow dry as usual. Depending on the severity of damage, use 1-3 times per week. For external use only. Avoid eye contact. Style Name:Alterna Caviar Repair Rx Re-Texturizing Protein Cream. Style Number: 980111. Available in stores.

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Alterna Caviar Anti-Aging Working Hairspray/15.5 oz.
Alterna Caviar Anti-Aging Working Hairspray/15.5 oz.

This ultra-dry hairspray with progressive control provides humidity resistance with a flexible, yet brushable light to medium hold. Formulated with: Age-Control Complex: Addresses natural, chemical and environmental aging. Infused with the 3 C's: Caviar Extract, Vitamin C and Cytokines to help smooth the hair shaft and increase shine. Color Hold: Proprietary technology locks in hair color brightness. Enzymetherapy: A core Alterna technology found in each of our products. Helps to transform ingredients into a micro-structure that the hair can more easily absorb allowing for deeper, more targeted penetration of active ingredients. 15.5 oz.

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Alterna Bamboo Volume Uplifting Hair Spray/6.0 oz.
Alterna Bamboo Volume Uplifting Hair Spray/6.0 oz.

Bamboo Volume Uplifting Hair Spray with strengthening pure Organic Bamboo Extract and stimulating, phyto-nutrient rich Organic Maca Root takes lasting volume to new heights. Used on dry hair to infuse volume into hair that has fallen flat, it boosts fullness and lift at the roots where you need it most. With Color Hold? technology for color retention. Because great hair should be sustainable. Used on dry hair to boost volume that has fallen flat. Boosts fullness & lift at the roots. Lightweight, strong hold formula is never stiff or sticky. Natural looking volume. Color Protecting. Good for you Beauty: Both highly sustainable ingredients are Eco-Certified, Fair-Trade compliant and Certified Organic. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly. All products contain eco-certified ingredients grown responsibly and ethically traded; free of sulfates, sodium chloride, p

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Alterna Caviar Sheer Dry Shampoo
Alterna Caviar Sheer Dry Shampoo

What it is: A sheer, talc-free powder that extends the life of your blowout and refreshes hair between washes by gently absorbing excess oil and impurities while adding texture and volume.What it does: This air-light, dry shampoo mist is delivered through a breakthrough new powder delivery system and contains an Age-Control Complex, which addresses natural, chemical and environmental aging. Caviar extract and vitamin C smoothes hair strands and increases shine.How to use: On dry hair, spray 4-5 inches away from your roots and remove powder by massaging with your fingertips or a brush. Style Name:Alterna Caviar Sheer Dry Shampoo. Style Number: 5331515. Available in stores.

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Alterna Bamboo Style Cleanse Extend Translucent Dry Shampoo/4.75 oz.
Alterna Bamboo Style Cleanse Extend Translucent Dry Shampoo/4.75 oz.

Dry Shampoo combines strengthening pure Organic Bamboo Extract and nourishing, naturally fixative Blue Yucca Root in this virtually translucent dry shampoo designed to absorb oil, product build-up and impurities to extend the life of your blowout without leaving any powdery residue. With Color Hold technology for color retention. Because great hair should be sustainable. 4.75 oz.

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Alterna Caviar Anti-Aging Omega Anti-Frizz Nourishing Oil
Alterna Caviar Anti-Aging Omega Anti-Frizz Nourishing Oil

What it is: A powerful nourishing oil that combats dry and brittle hair and smoothes the hair shaft while increasing shine.What it does: It leaves hair lustrously shiny, smooth and silky-soft. It's formulated with Abyssinian oil, which provides a high level of conditioning and shine without adding weight, while vitamins A, C and D help prevent further damage and caviar extract, with amino acids and Omega-3 fatty acids, helps smooth the hair shaft and increase shine.How to use: Apply a small amount of oil to clean, damp hair for hydration and intense shine. Style Name:Alterna Caviar Anti-Aging Omega Anti-Frizz Nourishing Oil. Style Number: 5428803. Available in stores.

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Alterna Caviar Style Invisible Roller Contour Set Spray
Alterna Caviar Style Invisible Roller Contour Set Spray

What it is: A spray that gives you the contour and lift of a roller set without the roller.What it does: This medium-hold setting spray lifts from root to tip and molds the hair into lush shapes while providing heat protection and high shine. It's formulated with caviar extract, which contains amino acids and Omega-3 fatty acids that help smooth the hair shaft and increase shine, while biotin increases elasticity to avoid breakage due to styling stress. A blend of pearl protein, keratin and panthenol strengthens, fortifies and reinforces to support weak and fragile hair strands.How to use: Spray throughout clean, wet hair prior to blow-drying. Apply heat and use a round brush to achieve an instantly contoured look. Style as usual. Style Name:Alterna Caviar Style Invisible Roller Contour Set Spray. Style Number: 5428798. Available in stores.

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Alterna Bamboo Volume 48-Hour Sustainable Volume Spray
Alterna Bamboo Volume 48-Hour Sustainable Volume Spray

What it is: Weightless spray thickens each strand instantly amplifying full-bodied volume by a clinically proven 105%. Hair is left visibly thickened and noticeably more voluminous with healthy shine for a full 48 hours without dryness, flyaways or static. The super-lightweight formula contains plumping technology specifically created for women with even the finest hair types. Never sticky or crunchy.Who's it for: All hair types.What it does: Organic bamboo extract immediately boosts hair's intrinsic strength, flexibility and sustainability for stronger, healthier, better-performing hair. The maca root, a natural stimulator, is full of phyto-nutrients that make hair look fuller and feel stronger.All products contain certified organic ingredients grown responsibly and ethically traded. Free of sulfates, sodium chloride, parabens, gluten, TEA, DEA and phthalates. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly.How to use: After cleansing, spray throughout clean, towel-dried hair prior to blow-drying. Brand: ALTERNA. Style Name:Alterna Bamboo Volume 48-Hour Sustainable Volume Spray. Style Number: 656710. Available in stores.

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Alterna Caviar Anti-Aging Overnight Hair Rescue Hair Treatment
Alterna Caviar Anti-Aging Overnight Hair Rescue Hair Treatment

What it is: Caviar Anti-Aging Overnight Hair Rescue is formulated to deliver vital nutrients to your hair while you sleep. After just one use, you'll notice an improvement in silkiness and shine and feel strands that are remarkably stronger and healthier. And it won't even leave residue on your pillow.Who's it for: All hair types.How to use: Dispense a quarter-size amount of Overnight Hair Rescue into palms, rub hands together and distribute evenly, concentrating on dry, damaged ends. Leave on overnight and wash out in the morning. Use more or less depending on hair length and thickness. Benefits are cumulative, so for best results use 2-3 times per week. It's safe for color-treated hair. For external use only. Avoid eye contact. Style Name:Alterna Caviar Anti-Aging Overnight Hair Rescue Hair Treatment. Style Number: 980127. Available in stores.

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Alterna CAVIAR Repairx Multivitamin Heat Protectant Spray/4.2 oz.
Alterna CAVIAR Repairx Multivitamin Heat Protectant Spray/4.2 oz.

A multivitamin spray with an element of heat protection. This nourishing spray provides light conditioning while boosting hair's immunity leaving damaged hair soft, silky and smooth while improving manageability. This spray is formulated with anti-oxidants. Vitamins A and C protect against free radical damage, while B-complex vitamins biotin, B6 and B12 help restore strength, shine & body. Vitamin E helps nourish, condition, and smooth strands. Free of parabens, sulfates, phthalates and synthetic color. Protects hair from heat styling up to 450 degrees F. 4.2 oz. Made in USA.

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Alterna Caviar Anti-Aging Replenishing Moisture Masque/5.7 oz.
Alterna Caviar Anti-Aging Replenishing Moisture Masque/5.7 oz.

Caviar Anti-Aging Replenishing Moisture Masque is an intense moisturizing treatment that infuses hair with the moisture that it lacks and aids every strand in retaining this moisture, improving overall smoothness and manageability. Hair is left silky, shiny and youthfully restored. HydraComplex: An ultra-moisturizing ingredient blend that binds to water to infuse strands with intense hydration. Locks in water and other essential nutrients to maintain moisture levels. Seasilk: A unique blend of marine botanicals that provides exceptional moisture. Age-Control Complex: Addresses natural, chemical and environmental aging. Infused with the 3 C's: Caviar Extract, Vitamin C and Cytokines to help smooth the hair shaft and increase shine. Color Hold: Proprietary technology locks in hair color brightness. Enzymetherapy: A core Alterna technology found in each of our products. Helps to transform ingredients into a micro-structure that the hair can more easily absorb allowing for deeper, more targeted penetration of

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Alterna Caviar Anti-Aging Complete Correction Creme/2.5 oz.
Alterna Caviar Anti-Aging Complete Correction Creme/2.5 oz.

Caviar CC Cream or "Complete Correction" Cream is a miracle leave-in product that delivers 10 benefits in one easy step, leaving hair perfectly polished. This 10-in-1 formula can be used alone or as a foundation for the layering of other styling products. Perfects hair in 10 different ways for complete: Moisture, Shine, Smoothness, SoftnessAnti-Breakage, Heat Protection, Light Hold, UV Protection, Manageability and Strength. 2.5 oz.

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Alterna Caviar Clinical Daily Detoxifying Shampoo
Alterna Caviar Clinical Daily Detoxifying Shampoo

What it is: A daily, sulfate-free cleansing treatment that instantly thickens hair while purifying and protecting the scalp.What it does: The shampoo reduces the amount of DHT, a key contributor to hair loss, on the surface of the scalp and eliminates follicle-clogging dirt, excess sebum and environmental residues, allowing healthier, thicker-looking hair to surface.It is formulated with Red Clover Growth Complex to encourage naturally thicker, fuller, stronger hair that looks and feels denser from the inside out.How to use: Massage throughout wet hair. Leave on for three to five minutes, then rinse thoroughly. Brand: ALTERNA. Style Name:Alterna Caviar Clinical Daily Detoxifying Shampoo. Style Number: 656680. Available in stores.

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Alterna Caviar Anti-Aging Bodybuilding Volume Shampoo
Alterna Caviar Anti-Aging Bodybuilding Volume Shampoo

What it is: A daily sulfate-free, volumizing cleanser that provides essential amino acids to help thicken your hair's structure and retain weightless moisture while protecting color and improving the overall appearance of fine, brittle hair.Who's it for: For fine hair.What it does: The shampoo contains Age-Control Complex to combat chronological, chemical and environmental aging, as well as caviar extract, one of the world's richest sources of Omega-3 fatty acids, to infuse hair with moisture, elasticity and shine. Vitamin C prevents damage to the hair while cytokines encourage microcirculation to aid in improved cellular turnover. A core ALTERNA technology, Enzymetherapy, found in each product helps transform ingredients into a microstructure that hair can more easily absorb, allowing for deeper, targeted penetration of active ingredients. Color Hold infuses hair with plant-derived melanin for extreme color protection and the prevention of color washout. It protects hair from UVA, UVB and visible light, including artificial light sources. And lastly, Seasilk, a blend of marine botanicals including different algae and seaweeds, provides exceptional moisture and protection and helps repair damaged hair.How to use: Massage throughout wet hair and scalp. Rinse thoroughly, repeat if necessary. For best results follow with Caviar Anti-Aging Bodybuilding Volume Conditioner. Style Name:Alterna Caviar Anti-Aging Bodybuilding Volume Shampoo. Style Number: 656684. Available in stores.

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Alterna Caviar Volume Try Me Kit
Alterna Caviar Volume Try Me Kit

What it is: This try-me kit by ALTERNA features three best-selling products from the brand's Caviar Anti-Aging Volume collection.Kit includes:- Caviar Anti-Aging Bodybuilding Volume Shampoo: a daily sulfate-free shampoo that provides essential amino acids to help thicken your hair's structure and retain weightless moisture while protecting color and improving the overall appearance of fine, brittle hair.- Caviar Anti-Aging Bodybuilding Volume Conditioner: a daily volumizing conditioner that amplifies your hair's ability to achieve long-lasting fullness, thickness and lift for exceptional volume without sacrificing moisture.- Caviar Anti-Aging Miracle Multiplying Volume Mist: a long-lasting mist that delivers touchably soft style, holding from root to tip.How to use: Experience the power of volume multiplied in three simple steps. Cleanse and condition with your shampoo and conditioner. Rinse with cool water. Spray the mist through clean, towel-dried hair, applying from root to tip then combing through. Blow dry hair on a low air, high heat setting using a round boar bristle brush. Wrap hair in sections around your fingers, creating a curl. Pin each curl into place and allow to cool. Release the curls. Style Name:Alterna Caviar Volume Try Me Kit. Style Number: 5249286. Available in stores.

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Alterna Caviar Anti-Aging Perfect Iron Spray
Alterna Caviar Anti-Aging Perfect Iron Spray

What it is: The ultimate protection against hot tools, Caviar Iron Spray protects each strand up to 450 degreeF/232 degreeC. The heat-activated spray locks in moisture, sealing and smoothing the hair cuticle to eliminate frizz and split ends. Locks out humidity, preventing style reversion for sleek or curly locks that last.What it does: The spray contains ThermoSeal Technology, a dual-action, heat-activated technology that locks in moisture and locks out humidity. It forms a protective barrier around every hair strand to fight frizz and help straight or curly hair styles last longer, as well as reduce breakage by 80 percent.How to use: Spray on clean, dry hair one section at a time prior to using heat styling tools. Repeat, section by section, until style is complete. Style Name:Alterna Caviar Anti-Aging Perfect Iron Spray. Style Number: 656651. Available in stores.

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Alterna Caviar Repair Rx Instant Recovery Shampoo
Alterna Caviar Repair Rx Instant Recovery Shampoo

What it is: Caviar Repair Rx is a deeply restorative shampoo formulated with strand-building proteins that aid in the reconstruction of individual hairs from the inside out. It rebuilds, resurfaces and restores your hair, leaving each strand strong, healthy, smooth, shiny and fully restored.Who's it for: All hair types.How to use: Massage throughout wet hair. Rinse thoroughly. For external use only. Avoid eye contact. Style Name:Alterna Caviar Repair Rx Instant Recovery Shampoo. Style Number: 980086. Available in stores.

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Alterna Caviar Repair Rx Instant Recovery Conditioner
Alterna Caviar Repair Rx Instant Recovery Conditioner

What it is: Caviar Repair Rx is a deeply restorative conditioner formulated with strand building proteins that aid in the reconstruction of individual hairs from the inside out. It rebuilds, resurfaces and restores your hair, leaving each strand strong, healthy, smooth, shiny and fully restored.Who's it for: All hair types.How to use: After cleansing hair, remove excess water and massage conditioner into lengths of hair. Rinse thoroughly. For external use only. Avoid eye contact. Style Name:Alterna Caviar Repair Rx Instant Recovery Conditioner. Style Number: 980100. Available in stores.

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Alterna Caviar Anti-Aging Perfect Texture Finishing Spray
Alterna Caviar Anti-Aging Perfect Texture Finishing Spray

What it is: Caviar Anti-Aging Perfect Texture Finishing Spray is part dry shampoo, part hair spray. It adds dimensional texture, shape and movement to your hair to give it a boost wherever you need it.Who it's for: All hair types.How to use: Hold can 8-12 inches from dry hair and spray throughout. Style Name:Alterna Caviar Anti-Aging Perfect Texture Finishing Spray. Style Number: 706153. Available in stores.

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Alterna Caviar Infinite Color Topcoat Shine Spray/4.2 oz.
Alterna Caviar Infinite Color Topcoat Shine Spray/4.2 oz.

This ultra-lightweight hair mist formula is the essential last step that seals the cuticle to lock in color pigments and provides UV protection for gloriously vibrant color and shine. 4.2 fl. oz. Made in USA.

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Alterna BAMBOO Smooth Anti-Frizz Shampoo/8.5 oz.
Alterna BAMBOO Smooth Anti-Frizz Shampoo/8.5 oz.

This shampoo combines strengthening pure Organic Bamboo Extract and smoothing Organic Kendi Oil combine to achieve the ideal level of moisture needed to lay the foundation for healthier hair. Freshly cleansed, hair is left stronger and silky smooth with a frizz-free texture. With Color Hold technology for maximum color retention. Because great hair should be sustainable. Good for you Beauty: Both highly sustainable ingredients are Eco-Certified, Fair-Trade compliant and Certified Organic. Their production & sale aids in supporting the development of local communities while remaining environmentally friendly. All products contain eco-certified ingredients grown responsibly & ethically traded. This shampoo is freee of sulfates, parabens, gluten and TEA phthalates. 8.5 oz.

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Alterna Bamboo Shine Luminous Shine Conditioner
Alterna Bamboo Shine Luminous Shine Conditioner

What it is: Combines strengthening pure organic bamboo extract and shine-amplifying organic Indian gooseberry in a gentle conditioner that infuses every strand with nourishing moisture and shine-enhancing vital nutrients for healthier looking, dramatically shinier hair. Infused with Color Hold technology for maximum color retention. Because great hair should be sustainable.Who's it for: All hair types.What it does: Antioxidants prevent free radical damage that can weaken hair causing loss of shine. Highly sustainable ingredients are Eco-Certified, Fair-Trade compliant and Certified Organic. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly.How to use: After rinsing shampoo, massage throughout wet hair. Rinse thoroughly. For optimal results start with Luminous Shine Shampoo. Brand: ALTERNA. Style Name:Alterna Bamboo Shine Luminous Shine Conditioner. Style Number: 656694. Available in stores.

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Alterna Bamboo Shine Silk-Sleek Brilliance Cream
Alterna Bamboo Shine Silk-Sleek Brilliance Cream

What it is: Combines strengthening pure organic bamboo extract with shine-amplifying organic Indian gooseberry for a nourishing formula that glosses hair with healthy looking shine and brilliant radiance. Infused with Color Hold technology for color retention. Because great hair should be sustainable.Who's it for: All hair types.What it does: This nourishing formula provides lightweight control and tames frizz. Antioxidants prevent free radical damage that can weaken hair causing loss of shine. It enhances manageability for straight and curly styles. Highly sustainable ingredients are Eco-Certified, Fair-Trade compliant and Certified Organic. Their production and sale aids in supporting the development of local communities while remaining environmentally friendly.How to use: Apply a dime size (more for longer lengths) amount evenly through towel-dried hair and style as desired. Can also be used on dry hair to enhance shine. Brand: ALTERNA. Style Name:Alterna Bamboo Shine Silk-Sleek Brilliance Cream. Style Number: 656697. Available in stores.

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Alterna Caviar Infinite Color Hold Topcoat Shine Spray
Alterna Caviar Infinite Color Hold Topcoat Shine Spray

What it is: An ultra-lightweight hair mist that is the essential last step to seal the cuticle to lock in color pigments and provide UV protection for gloriously vibrant color and shine.What it does: It's formulated with red raspberry leaf oil and sunflower seed oil, which replenishes the natural lipid layer of the hair, holding in color pigment and moisture, and vitamins A, C and E, which is the perfect blend of antioxidants to help reduce exposure to free radicals, which causes oxidation to the hair fiber.How to use: Spray evenly through dry hair after styling. Brand: ALTERNA. Style Name:Alterna Caviar Infinite Color Hold Topcoat Shine Spray. Style Number: 5331518. Available in stores.

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Alterna Bamboo Smooth Curls Anti-Frizz Curl Defining Cream
Alterna Bamboo Smooth Curls Anti-Frizz Curl Defining Cream

What it is: Bamboo Smooth Curls Anti-Frizz Curl Defining Cream separates and smoothes your curls for frizz control and definition.Who's it for: All hair types.What it does: The lightweight, conditioning formula is non-crunchy and boasts a flexible hold to leave your curls with a soft, touchable finish.How to use: Apply a dime-sized amount evenly through towel-dried hair and style as desired. It can also be used on dry hair to add texture and enhance shine. Brand: ALTERNA. Style Name:Alterna Bamboo Smooth Curls Anti-Frizz Curl Defining Cream. Style Number: 793624. Available in stores.

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Alterna Bamboo Smooth Duo
Alterna Bamboo Smooth Duo

What it is: A pair of hard-working hair care products that hydrate dry, frazzled strands for softer, smoother hair with healthy shine that you can see and feel after just one use.What it does: The shampoo and conditioner are formulated with eco-certified bamboo extract, a powerful natural compound rich in vitamins, minerals, sugars and amino acids that fortify each strand. Kendi oil, one of the world's richest sources of essential fatty acids, helps replenish and seal the lipid layer to reduce frizz.Duo includes:- Bamboo Smooth Anti-Frizz Shampoo (8.5 oz.)- Bamboo Smooth Anti-Frizz Conditioner (8.5 oz.) Brand: ALTERNA. Style Name:Alterna Bamboo Smooth Duo ($44 Value). Style Number: 5428806. Available in stores.

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Alterna Caviar Anti-Aging Thick & Full Volume Mousse
Alterna Caviar Anti-Aging Thick & Full Volume Mousse

What it is: This lightweight treatment styling mousse is clinically proven to thicken and strengthen your hair and increase the diameter of each and every hair strand, leaving your hair looking and feeling healthy with an abundance of volume.Who's it for: For fine hair.What it does: It contains a Marine Plumping Complex, which strengthens hair to restore its natural thickness and reduce breakage, too. Each hair strand is lifted from the scalp level to give it more structure.How to use: Apply to damp hair and style as usual. Style Name:Alterna Caviar Anti-Aging Thick & Full Volume Mousse. Style Number: 5111772. Available in stores.

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Alterna Caviar Clinical Daily Root & Scalp Stimulator
Alterna Caviar Clinical Daily Root & Scalp Stimulator

What it is: A daily leave-in treatment that helps stimulate the scalp with an energizing mix of vitamins and nutrients, allowing healthier, thicker-looking hair to surface.Who's it for: Fine and thin hair types.What it does: Creates a natural defense against DHT build-up, excess sebum and other residues known to clog follicles, resulting in excess hair loss and thinning. Helps soothe dry, tight scalps without weighing hair down. Formulated with Red Clover Growth Complex to encourage naturally thicker, fuller, stronger hair that looks and feels denser from the inside out.How to use: After cleansing and towel-drying hair, spray on scalp one section at a time, massaging to ensure even distribution. Do not rinse. For best results, use twice daily. Follow with styling products and style as usual. Style Name:Alterna Caviar Clinical Daily Root & Scalp Stimulator. Style Number: 656682. Available in stores.

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Alterna Caviar Repair Instant Recovery Conditioner
Alterna Caviar Repair Instant Recovery Conditioner

What it is: This conditioner by ALTERNA transforms damaged hair and protects against breakage and future damage.Who's it for: All hair types.How to use: After cleansing, massage the conditioner into the lengths of your hair. Rinse thoroughly. Style Name:Alterna Caviar Repair Instant Recovery Conditioner. Style Number: 5249284. Available in stores.

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Alterna Caviar Style Sea Chic Volume & Texture Powder
Alterna Caviar Style Sea Chic Volume & Texture Powder

What it is: A texturizing foam spray infused with mineral-rich Dead Sea salt.What it does: It delivers heat-styled volume for effortlessly chic, undone hair. Dead Sea salt contains a high concentration of 21 essential minerals that provide beauty texture and natural body to hair. It's also formulated with biotin, panthenol and keratin, which reinforce the core strength of the hair fiber; caviar extract and seasilk, which deliver softness and moisture; and sunflower seed oil, which provides natural UV protection.How to use: Shake well before using. Spray on damp hair from roots to ends. Blow-dry with hands or a diffuser for enhanced volume and texture. Style Name:Alterna Caviar Style Sea Chic Volume & Texture Powder. Style Number: 5428799. Available in stores.

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