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Area Women's Brenna Ruffle Pants
Area Women's Brenna Ruffle Pants

Constructed of black twill, Area's Brenna pants are accented at the hems with a flared ruffle. Set-on waistband. Center seam at front and back legs. 10.5" rise, 28.5" inseam, 10.0" leg opening (approximately). Concealed back zip closure. Available in Black. 53% polyester, 43% wool, 4% elastane. Dry clean. Made in U.S.

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Area Women's Frayed Denim Bodice Dress
Area Women's Frayed Denim Bodice Dress

Area's dark blue cotton denim bodice dress is styled with frayed seams. Crewneck. Sleeveless. Marigold topstitching. Back zip closure. 39" from shoulder to hem (approximately). Available in Dark Blue. 100% cotton. Dry clean. Made in U.S. Our model is 5'10"/178cm and wearing a size Small.;COTTON,DENIM

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Area Women's Rhinestone-Embellished Jersey Sweatshirt
Area Women's Rhinestone-Embellished Jersey Sweatshirt

Made in New York, Area's red compact jersey sweatshirt is embellished at the sleeves with three rows of white rhinestones. Crewneck. Pulls over. Available in Red. 100% polyester. Hand wash. Made in U.S. Our model is 5'10"/178cm and wearing a size Small.

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Area Women's Bijou Silk Halter Dress
Area Women's Bijou Silk Halter Dress

Crafted of black silk satin, Area's Bijou halter dress is cut with a reverse high-low hem. Halterneck. Self-ruffle at V'd back. Reverse high-low hem. 37" to 62" from topline to hem (approximately). Ties at nape. Available in Black. 100% silk. Dry clean. Imported.;SILK

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Area Women's Lamé Tube Top
Area Women's Lamé Tube Top

Area's smocked tube top is crafted of metallic rose gold lamé and lined with black satin. Handmade. Bandeau neck. Silvertone hardware. Exposed back zip closure. Available in Rose Gold/Black. 44% cotton, 31% polyamide, 21% polyester, 4% elastane. Dry clean. Made in U.S. Our model is 5'10"/178cm and wearing a size Small.

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Area Women's Heart-Detailed Virgin Wool-Blend Melton Peacoat
Area Women's Heart-Detailed Virgin Wool-Blend Melton Peacoat

Area's red virgin wool-blend melton peacoat is detailed at the closure with an oversized heart-shaped shank button. Oversized silhouette. Notch lapels. Angled welt side pockets. Center back seam. Polished gunmetal-tone hardware. 32" center back length (approximately). Single-button closure. Lined with satin. Available in Red. 80% virgin wool, 20% polyamide. Dry clean. Made in U.S.;WOOL

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Area Ruffle Hem Pants
Area Ruffle Hem Pants

These moda pants feature a low rise waist and a slim fit.

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Area Women's Textured Lamé Leggings
Area Women's Textured Lamé Leggings

Crafted in the U.S. of metallic black textured lamé, Area's leggings showcase concealed zip cuffs. 11" rise, 34" inseam, 8" leg opening (approximately). Concealed back zip closure. Available in Metallic Black. 44% cotton, 31% polyamide, 21% polyester, 4% elastane. Dry clean. Made in U.S. Our model is 5'10"/178cm and wearing a size Small.;COTTON

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Area Women's Distressed Cotton Jersey T-Shirt
Area Women's Distressed Cotton Jersey T-Shirt

Made in New York, Area's T-shirt is crafted of white cotton stretch jersey distressed with holes. Crewneck. Short sleeves. Foldover cuffs. Pulls over. Available in White. 100% cotton. Hand wash. Made in U.S. Our model is 5'10"/178cm and wearing a size Small.;COTTON

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Area Women's Rhinestone-Embellished Cotton T-Shirt
Area Women's Rhinestone-Embellished Cotton T-Shirt

Made in New York of black cotton jersey distressed with holes, Area's T-shirt is embellished at one shoulder with scattered white rhinestones. Crewneck. Short sleeves. Foldover cuffs. Pulls over. Available in Black. 100% cotton. Hand wash. Made in U.S. Our model is 5'10"/178cm and wearing a size Small.;COTTON

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Area Women's Embellished Swiss Dot Silk Skirt
Area Women's Embellished Swiss Dot Silk Skirt

Crafted of black Swiss dot silk twill, Area's fitted skirt is embellished at one side with scattered white rhinestones. Darting at back. 23.25" length (approximately). Concealed back zip closure. Lined with chiffon. Available in Black. 100% silk. Dry clean. Imported. Our model is 5'10"/178cm and wearing a size 2.;SILK

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Area Women's Rhinestone-Embellished Jersey Corset Top
Area Women's Rhinestone-Embellished Jersey Corset Top

Made in New York, Area's red compact jersey corset top is embellished at the seams with a single row of white rhinestones. Panel seaming. Spaghetti straps. V-neck. Darting at bust. Back zip closure. Available in Red. 100% polyester. Dry clean. Imported. Our model is 5'10"/178cm and wearing a size Small.

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Area Women's "J'Aime Drama" Cotton T-Shirt
Area Women's "J'Aime Drama" Cotton T-Shirt

Area's burgundy dot-debossed cotton jersey T-shirt is printed at the front in red with "j'aime Drama" lettering. Crewneck. Short sleeves. Pulls over. Available in Burgundy/Red. 100% cotton. Dry clean. Made in U.S.

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Area Women's Crystal-Closure Twill Blazer
Area Women's Crystal-Closure Twill Blazer

Assembled from black twill, Area's Bernice blazer is punctuated with a crystal-embellished closure. Shawl lapels. Slit cuffs. Form-fitting darting at back. 29" center back length (approximately). Hook closure at front. Lined with silky twill. Available in Black. 53% polyester, 43% wool, 4% elastane. Dry clean. Made in U.S.

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Area Women's Crystal-Embellished Distressed Jeans
Area Women's Crystal-Embellished Distressed Jeans

Area's light blue cotton denim jeans are distressed with fading and rip details and embellished with faceted crystals. Sits at waist. Relaxed through hips and thighs. Fading. Rip details. Five-pocket style. Belt loops. Marigold topstitching. Polished silvertone hardware. 9.50" rise, 26.25" inseam, 13.00" leg opening (approximately). Zip fly. Button closure. Available in Light Blue. 100% cotton. Dry clean. Made in U.S. Our model is 5'10"/178cm and wearing a size 26.;COTTON,DENIM

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Area Women's Silk Satin Bodice Minidress
Area Women's Silk Satin Bodice Minidress

Area's bodice minidress is crafted of black silk satin and styled with raised seams. V-neck. Spaghetti straps. 38" from shoulder to hem (approximately). Concealed back zip closure. Available in Black. 100% silk. Specialty clean. Imported. Our model is 5'10"/178cm and wearing a size 2.;SILK,SATIN

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Area Women's Silk Satin Bustier Slip Dress
Area Women's Silk Satin Bustier Slip Dress

Area's Bustier slip dress is crafted of burgundy silk crepe-back satin. Panel bodice. V-neck. Darting at bust. Waist yoke. Raw edges. 39" from shoulder to hem (approximately). Concealed side zip closure. Available in Bordeaux (burgundy). 100% silk. Dry clean. Imported. Our model is 5'10"/178cm and wearing a size 2.;SILK,SATIN

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Area Women's Asymmetric-Hem Silk Sleeveless Dress
Area Women's Asymmetric-Hem Silk Sleeveless Dress

Designed with an asymmetric hem, Area's sleeveless dress is crafted of brown silk charmeuse. Scoopneck. Surplice V'd back. Asymmetric hem. 33" to 53" from shoulder to hem (approximately). Slips on. Available in Brown. 100% silk. Dry clean. Imported.;SILK

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Area Women's Silk Crepe-Back Satin Cami Mini Dress
Area Women's Silk Crepe-Back Satin Cami Mini Dress

Area's beige and black silk crepe-back satin cami minidress features a hand-embossed front bow. Hand-embossed front bow. Thin straps. V-neck. 37" from shoulder to hem (approximately). Concealed side zip closure. Available in Beige/Black. 100% silk. Dry clean. Made in U.S. Our model is 5'10"/178cm and wearing a size 2.;SILK,SATIN

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Area Women's Silk Satin Flared Pencil Skirt
Area Women's Silk Satin Flared Pencil Skirt

Crafted of bordeaux silk satin, Area's pencil skirt is cut with a slightly flared hem. Side slits. 29" length (approximately). Concealed side zip closure. Available in Bordeaux. 100% silk. Dry clean. Imported. Our model is 5'10"/178cm and wearing a size 2.;SILK

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Area Women's Silk Satin Slipdress
Area Women's Silk Satin Slipdress

Area's black silk satin slipdress is anchored by an embossed bow. Inspired by the decadence of urban nightlife, the New York-based label cuts this piece with a body-skimming silhouette. Spaghetti straps. V-neck. 54" from shoulder to hem (approximately). Concealed side zip closure. Available in Black. 100% silk. Dry clean. Imported. Our model is 5'10"/178cm and wearing a size 2.;SATIN

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Area Women's Dot-Embossed Silk Cami
Area Women's Dot-Embossed Silk Cami

Designed with self-tie shoulder straps, Area's black silk satin cami is embossed with a dot pattern. Known for its club-ready styles, the New York label styles this piece with a slight flare at the hips. Straight topline. Self-tie shoulder straps. Slips on. Available in Black. 100% silk. Dry clean. Imported. Our model is 5'10"/178cm and wearing a size 2.;SILK

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Area Wrap Crystal Demi Bra Top
Area Wrap Crystal Demi Bra Top

This moda bra top features an asymmetrical design and a halter style.

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Area Brianna sleeveless silk-satin dress
Area Brianna sleeveless silk-satin dress

A “trash to treasure” mantra (design duo Piotrek Panszczyk and Beckett Fogg's words, not ours) spurs New York native label, AREA, to explore club garb throughout the decades. The Brianna dress is no doubt adopted from the '90s with its spindle thin spaghetti straps and silk satin profile – two major players from the decade of minimalism. Embrace retro vibes and top over a semi sheer blouse – platform heels aren't necessary, but a wise move. Area silk satin dressConcealed zip fastening at backV neck, sleeveless, structured bust, raw edges, flared hemline100% silkDry cleanTrue to sizeSize small: Length 41"Model is 5ft 10” and wears a size smallMade in NYC

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Area Bell boyfriend-fit jersey sweatshirt
Area Bell boyfriend-fit jersey sweatshirt

Athleisure may be dominating the runways for this season and no doubt the next, but just be in the know that Piotrek Panszczyk and Beckett Fogg did it first at their New York native label, Area. Informed by club garb through the decades, the Bell sweatshirt gives a nod to the '90s tracksuit movement with its borrowed from the boys fit, crew collar and sporting stripe running the arms. The only styling cue to take is matching the drawstring trousers.Area jersey sweatshirtSlips onRound neck, long sleeves, crystal embellishment at sleeves, boyfriend fit, ribbed trims100% polyesterDry cleanTrue to sizeSize small: Length 25"Model is 5ft 10” and wears a size smallMade in NYC

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Area Blade silk-satin dress
Area Blade silk-satin dress

Referencing club glamour through the ages: 1930s flappers, 60s mods, Studio 54 and Area (originally a downtown New York club before duo Piotrek Panszczyk and Beckett Fogg appropriated the name), Area offers a refreshing take on eclectic event ready dressing. Offered in swathes of satin, this cowl neck dress cascades first at the shoulder before fluidly contouring the body in an asymmetric handkerchief fold; as light as if wearing nothing at all.Area silk satin dressConcealed zip fastening at sidesCowl neck, one short flared sleeve, hammered texture at sleeve, fitted, asymmetric hem100% silkDry cleanTrue to sizeSize 8: Length 45"Model is 5ft 10" and wears a size 8Made in NYC

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Area Barb strapless stretch-lamé midi dress
Area Barb strapless stretch-lamé midi dress

New York based Area is a ready to wear label that specialises in innovative textile development and specifically embossing. This strapless Barb midi dress is formed from stretch lamé for a second skin fit and swirls with an intricate baroque inspired pattern. Metallic shine adds depth and dimension to the design, as deep splits at the hemline ensures your late night stride in spindle thin heels is always on point.Area metallic dressConcealed zip fastening at sidesStrapless, sleeveless, fitted, all over hand embossed floral pattern, split at side44% cotton, 31% nylon, 21% polyester, 4% elastaneDry cleanTrue to sizeSize small: Length 47"Model is 5ft 10” and wears a size smallMade in NYC

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Area Beau straight boyfriend-fit high-rise jeans
Area Beau straight boyfriend-fit high-rise jeans

Area may prioritise a club glam aesthetic spanning decade inspiration from the '30s right through to present day, but it can also master something as wardrobe essential as denim with as much decadence. The crystal embellishment topping the Beau jeans prove the casual come cocktail sensibility. Shaped straight through the legs with a fit that's borrowed from the boys, deliberate distressing keeps this pair grounded. Area denim jeans Exposed button and concealed zip fastening at frontBoyfriend fit, high rise, straight, belt loops, five pockets, contrast stitching, branded hardware, distressed with crystal embellishment, v shaped yoke at back100% cottonHand washTrue to sizeSize 26: Rise 10", inside leg 29", leg opening 12"Model is 5ft 10” and wears a size 26Made in L.A

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Area Blake distressed denim jacket
Area Blake distressed denim jacket

For AW17, Area's litmus test for trends came from close friends rather than the industry itself, and the result was that individuality reigns. Playing up to what it knows best, the brand manipulates the fabric of the Blake denim jacket, upgrading it from a classic trucker to a style with design DNA that's undeniable. Cut with spacious sleeves and a boxy fit that's topped by a collar and flap pockets, it's a cut above with its jagged distressed stripes.Area denim jacketExposed button fastening at frontCollar, long sleeves, buttoned cuffs, distressed pattern, two flap pockets at front, branded hardware100% cottonHand washTrue to sizeSize small: Length 23"Model is 5ft 10” and wears a size smallMade in NYC

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Area Berry halterneck denim top
Area Berry halterneck denim top

Don't take New York native label, Area, at face value. Creative duo Piotrek Panszczyk and Beckett Fogg certainly don't as they consider a 360 degree aesthetic with the construction of the Berry top. Lifting denim up and away from a below the belt jeans silhouette, this halterneck style buttons from the front and ties with spindle thin straps over the shoulders, revealing an entirely open back to showcase a daring tattoo – should you have one, of course.Area denim topSelf tie straps at backHalterneck, sleeveless, darts at front, textured, button placket detail at front, contrast stitching, open back100% polyesterHand washTrue to sizeSize small: Length 17"Model is 5ft 10” and wears a size smallMade in NYC

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Area Broox wide high-rise jersey trousers
Area Broox wide high-rise jersey trousers

Athleisure may be dominating the runways for this season and no doubt the next, but just be in the know that Piotrek Panszczyk and Beckett Fogg did it first at their New York native label, Area. Informed by club garb through the decades, the Broox trousers give a nod to the '90s tracksuit movement with their baggy fit, drawstring waist and sporting stripe running the legs. The only styling cue to take is matching the crew sweatshirt.Area jersey trousersSlips onHigh rise, wide, drawstring elasticated waistband, two zipped pockets at front, pintuck pleat at centre front and back, crystal embellishment at sides100% polyesterDry cleanTrue to sizeSize small: Rise 12", inside leg 33", leg opening 24"Model is 5ft 10” and wears a size smallMade in NYC

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Area Bailey sleeveless denim dress
Area Bailey sleeveless denim dress

A “trash to treasure” mantra (design duo Piotrek Panszczyk and Beckett Fogg's words, not ours) spurs New York native label, Area, to explore club garb throughout the decades. Lifting denim up and away from a below the belt jeans silhouette, the Bailey dress takes the humble denim fabric and renders it cocktail ready with panels working to shape a sculpted bodice and flared skirt – still, some fraying nods to its hardworking roots. Area denim dressConcealed zip fastening at backRound neck, sleeveless, structured bust, contrast stitching, raw edges, flared hemline100% cottonDry cleanTrue to sizeSize small: Length 41"Model is 5ft 10” and wears a size smallMade in L.A

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Area Birch frayed denim top
Area Birch frayed denim top

Manipulating fabrics to work in new ways is Area's calling card. In keeping with this ethos, the brand visits the reworked denim trend via the Birch top. Transforming the workwear material to more sensual realms, it's structured with frayed trim that traces an underwear inspired bodice. Providing an unorthodox way to double up on blue wash styles, it's effortlessly offset with inky skinny jeans.Area denim topExposed zip fastening at backRound neck, sleeveless, structured bust, faded wash, frayed trims, notched hem100% cottonDry cleanTrue to sizeSize small: Length 21"Model is 5ft 10” and wears a size smallMade in NYC

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Area fitted strapless dress
Area fitted strapless dress

Turquoise cotton blend fitted strapless dress from AREA featuring a strapless design, a fitted silhouette, a side slit, a mid-length, a straight hem and a metallic sheen.

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Area fitted leggings
Area fitted leggings

Turquoise cotton blend fitted leggings from AREA featuring a metallic sheen and a fitted silhouette.

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Area zipped bomber jacket
Area zipped bomber jacket

Silver toned silk zipped bomber jacket from AREA.

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Area metallic textured leggings
Area metallic textured leggings

Lilac cotton metallic textured leggings from AREA.

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Area flared sleeves blouse
Area flared sleeves blouse

Black silk flared sleeves blouse from AREA.

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Area tailored trousers
Area tailored trousers

Black silk tailored trousers from AREA.

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Area longline shirt
Area longline shirt

Black silk longline shirt from AREA.

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