As logos take on a life of their own across the board for SS18, Balmain keeps to a formula that stands the test of time; simple, stark prints on a detail free backdrop. Taking the blank canvas of a cotton crewneck T shirt, the Parisian brand makes its mark on this short sleeved style by stamping its name – and iconic city – plain to see across the chest. Its styling potential reaches to infinity, but denim is always a strong place to start.Balmain cotton jersey T shirtPulls onCrewneck, ribbed neckline, short sleeves, branded print at front100% cottonMachine washModel is 6ft and wears a size medium