Helmed by Lucia and Dr. Irwin Smigel, Supersmile has been cleaning, whitening, and protecting teeth since 1987. With a focus on cosmetic dentistry, the line has long been a favorite, renowned for its groundbreaking formulas and designs and its unparalleled ability to brighten pearly whites. Formulated with a compound of calcium peroxide and minerals, this whitening toothpaste effectively fights the buildup of sticky bio-film on teeth, making it harder for plaque, bacteria, and stains to take hol