Protects even the most fragile hair New Soft Beige Tones Designed to Soften Features Level 3 Permanent 100% Long Lasting Gray Coverage Non-Drip You've chosen a shade in the Soft Beige Tones Collection. These shades contain soft, cool tones designed to flatter maturing skin. This Kit Contains: Protective Color Creme Protective Creme Developer Protective Ceramide-Protein Conditioner Insert Salon Gloves Exclusive Applicator Comb Protective Pre-Color Serum Color Results Guide Shade chart (on box) suggests the color results you will get with 7 1/2 BB. Your color results will vary depending on your natural hair color. Special Advice: More than 50% gray hair : your results will be slightly lighter-looking than in the Color Results Guide (on box). Red hair: Your colorresults will be softer red. Dark Brown to Black hair: This shade is not recommended. This shade has a cooler tone that will minimize red/orange tones. Triple Protection Color Creme Nothing protects better, nothing covers gray better, time after time.* Before: Protective Pre-Color Serum treats fragile areas of the hair, particularly dry ends. To be used before you color. Your hair is protected, prepared to be colored evenly. During: Excellence's extra-protective color creme gives your hair rich, radiant, even color that covers resistant grays perfectly. Nothing covers gray better.* Non-drip creme wraps around every strand. After: Multi-Dose After-Color Conditioner deep-treats your hair after and in-between coloring. Protects your hair until the next coloring. Result : 100% perfect gray coverage. Rich, deep, perfectly even color. Even fragile hair is perfectly protected for weeks. *Compared to each leading competitor's top selling brand. Product Ingredients: Protective ColorCreme: Aqua/Water, Cetearyl Alcohol, Propylene Glycol, Deceth-3, Laureth-12, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Lauric Acid, Glycol Distearate, Polyquaternium-22, Ethanolamine, Silica Dimethyl Silylate, Pentasodium Pentetate, Parfum/Fragrance,Sodium Metabisulfite, Carbomer, Ascorbic Acid, Resorcinol, CI77891/Titanium Dioxide,Toluene-2,5-Diamine, p-Aminophenol, Linalool, m-Aminophenol, 2,4-Diaminophenoxyethanol HCl, Butylphenyl Methylpropional, 6-Hydroxyindole, Dimethicone. ProtectiveCreme Developer: Aqua/Water, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid. Protective Pre-Color Serum: Aqua/Water, Hydrogen Peroxide, Cetearyl Alcohol, Trideceth-2 Carboxamide MEA, Ceteareth-25, Glycerin, Pentasodium Pentetate, Sodium Stannate, Tetrasodium Pyrophosphate, Phosphoric Acid. Protective Ceramide-Protein Conditioner: Aqua/Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, 3-Cyclohexene Carboxaldehyde, Trideceth-12, Chlorhexidine Dihydrochloride, Panthenol, Candelilla Cera/Candelilla Wax, Benzyl Salicylate, 2-Oleamido-3,3-Octadecanediol, Alpha-Isomethyl Ionone, Methylparaben, Cetrimonium Chloride, Citronellol, Butylphenyl Methylpropional, Parfum/Fragrance.