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M·A·C
MAC False Lashes Extreme Black

$23
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Fashionably false in look but honestly real, this mascara's key benefits of volume and curl are matched by a dramatically exaggerated end look. The unique edge: the ultra-thickening formula, in combination with the plush-'em-up action of its unique double-lush brush, douses lashes in a deluxe dose of carbon black pigment with each stroke. The result is incredibly magnified and multiplied lashes that are thick, long, curled and full-feathered. Key Claims & Benefits: ophthalmologist tested safe for contact lens wearers flake-proof and smudge-proof volumizing: 75% increase curling: over 100% increase long-wearing separates lashes lengthening How to Use: Press the brush into lashes, close to roots, and "shimmy" brush through from root to tip. Repeat until desired effect is achieved.